Hu Wenhui, deputy director of Chinese China National Intellectual Property Administration, announced on January 16th that by the end of 2023, the effective number of invention patents in China was 4.991 million, of which the effective number of invention patents in China (excluding Hong Kong, Macao and Taiwan) was 4.015 million, making it the first country in the world with the number of effective invention patents exceeding 4 million. At the same time, China has 11.8 high-value invention patents per 10,000 people.

He said that among the more than 4 million valid invention patents, high-value invention patents account for more than 40%, and China has become a veritable intellectual property country, making continuous contributions to global innovation and development.

The State Council Press Office held a press conference on intellectual property work in 2023 in Beijing on the same day. Hu Wenhui made the above remarks when introducing the progress of intellectual property work in 2023 and answering media questions. The data related to intellectual property rights in China in 2023 released by him also include:

In terms of patents, 921,000 invention patents, 2.09 million utility model patents and 638,000 design patents were authorized throughout the year. Patent reexamination closed 65,000 cases, and 7700 cases were declared invalid. 74,000 international patent applications for PCT (Patent Cooperation Treaty) were accepted. China applicants submitted 1,814 international applications for designs in The Hague.

In terms of trademarks, 4.383 million trademarks were registered throughout the year. 153,000 trademark objection cases were reviewed. 373,000 trademark review cases were completed. Received 6,196 applications for international registration of Madrid trademarks from China applicants. By the end of 2023, the number of valid trademarks registered in China was 46.146 million.

In terms of geographical indications, 13 geographical indication products were approved, and 201 geographical indications were registered as collective trademarks and certification trademarks. 5,842 business entities approved to use special geographical indications. By the end of 2023, China had approved a total of 2,508 geographical indication products, and 7,277 geographical indications were registered as collective trademarks and certification trademarks. The total number of business entities for special geographical indications reached 26,000, and the annual output value of geographical indication products exceeded 800 billion yuan.

In terms of layout design of integrated circuits, 11,000 pieces of layout design of integrated circuits were registered and issued. By the end of 2023, China had issued 72,000 integrated circuit layout designs.

In terms of intellectual property protection, the first batch of 10 national intellectual property protection demonstration zones was started throughout the year, and the selection and publicity of the second batch of 15 were completed. There are 8 new intellectual property protection centers and 7 fast rights protection centers, with a total of 112. There are 21 local sub-centers and 2 overseas sub-centers for overseas intellectual property disputes, with a total of 45. The social satisfaction of intellectual property protection increased to 82.04 points.

In terms of the use of intellectual property rights, the registered amount of patent and trademark pledge financing in the whole year was 853.99 billion yuan, benefiting 37,000 enterprises. Statistics show that in 2022, the added value of patent-intensive industries in China was 15.3 trillion yuan, an increase of 7.1% over the previous year (without deducting the price factor), and its share in GDP rose to 12.7%.

Hu Wenhui pointed out that the statistical data of intellectual property objectively recorded the development of intellectual property in China. China’s patent system has been implemented for nearly 40 years. In the past 40 years, China’s invention patent authorization has grown steadily, and the whole society’s innovation vitality has continued in generate, showing the characteristics of accelerating the creation of high-value invention patents, accelerating the creation of new advantages for innovative enterprises, and playing a significant role in leading innovation in key areas.

Among them, it took about 31 years, 4 years and 2 years for the effective number of invention patents in China (excluding Hong Kong, Macao and Taiwan) to reach the first, second and third 1 million, respectively, while it took only one and a half years to break through the fourth 1 million.

Enterprises account for more than 70% of effective invention patents in China, which is the main force to promote innovation and creation. Further, national high-tech enterprises and small and medium-sized science and technology enterprises have 2.134 million effective invention patents, up 24.2% year-on-year, accounting for nearly three-quarters of the total domestic enterprises, reaching 73.4%. Independent innovation empowers the high-quality development of many science and technology enterprises.

By the end of 2023, the effective number of invention patents in Yangtze River Delta, Beijing-Tianjin-Hebei and Guangdong-Hong Kong-Macao Greater Bay Area were 1.308 million, 703,000 and 672,000 respectively, accounting for 65.6% of the domestic total, increasing by 21.1%, 21.0% and 23.2% respectively. According to the report "Global Innovation Index 2023" released by the World Intellectual Property Organization, Shenzhen-Hong Kong-Guangzhou cluster, Beijing cluster and Shanghai-Suzhou cluster occupy three of the top five global science and technology clusters. Scientific and technological innovation has been deeply integrated into major national strategies such as the coordinated development of Beijing-Tianjin-Hebei, the integrated development of the Yangtze River Delta, and the construction of Guangdong-Hong Kong-Macao Greater Bay Area, which has become a strong engine to promote the development of industrial economy.

Regarding "the number of high-value invention patents per 10,000 population", Ge Shu, deputy director of the China National Intellectual Property Administration Patent Office and director of the strategic planning department, said that this is one of the main indicators of the national "14th Five-Year Plan" and it is expected to reach 12 by 2025. Statistics show that by the end of 2023, the number of high-value invention patents in China (excluding Hong Kong, Macao and Taiwan) reached 1.665 million, up 25.7% year-on-year, and the number of high-value invention patents per 10,000 population reached 11.8, up 5.5 from the end of the 13th Five-Year Plan, which is expected to achieve the expected goal of the 14th Five-Year Plan ahead of schedule in 2024.

He also said that by the end of 2023, among the high-value invention patents in China, there were 1.166 million effective invention patents belonging to strategic emerging industries, up 22.5% year-on-year, accounting for 70.0%, which provided strong support for the innovation and development of key industries.

By the end of 2023, there were 602,000 valid invention patents in China with a service life of more than 10 years, a year-on-year increase of 35.4%, 2.4 times that at the end of the 13th Five-Year Plan. The average service life of domestic high-value invention patents reached 8.4 years, 0.3 years higher than that at the end of the 13th Five-Year Plan, and the willingness of innovators to maintain the validity of patents was increasing.

By the end of 2023, among the domestic high-value invention patents in China, there were 104,000 effective invention patents with high pledge financing amount, up by 37.4% year-on-year, and the role of intellectual property rights in helping enterprises out and empowering enterprises was further exerted.

In the car series of Chang ‘an, Chang ‘an Yida and Yidong PLUS have their own advantages and unique charms:

First of all, let’s take a look at Chang ‘an Yida. Its design is more novel, emphasizing the improvement of grade sense. At the same time, its price is relatively close to the people, which is an ideal choice for consumers who pursue cost performance. In terms of performance, Chang ‘an Yida is equipped with 5T turbocharged engine and matched with 7-speed powershift, which is enough to meet daily household needs, and the fuel consumption per 100 kilometers under WLTC is only 99L, which is quite outstanding.

However, Yidong PLUS is more prominent in space and practicality. As a home choice, it shows a more mature positioning. Although Yida may be a little radical in design, its intelligent concept, such as Changan Automobile’s latest smart collar era design in the world, pays attention to fashion and simplicity, creating a unique visual enjoyment. The front face adopts a brand-new family-style design language, and the fog-gray horizontal air intake grille and chrome-plated decorative strips are embellished, which undoubtedly adds to the texture and taste of the whole vehicle.

Generally speaking, Chang ‘an Yida and Yidong PLUS are the products of Changan Automobile in different market positioning. Consumers should weigh design, performance and price according to their own needs and budgets to make the most suitable choice for them. Whether pursuing novel design or practicality and cost performance, these two models can provide a satisfying experience.

Not long after the first spy photos of BMW i5, overseas media took the latest spy photos of this car. Judging from the photos, the new car is still fully armed, but from the "Electric Test Vehicle" logo of the car body, it can be judged that it is a pure electric test vehicle.

This spy shot did not capture the interior part of the vehicle, but the imaginary rendering of this car has been exposed on the Internet. We can see that the BMW i5 has changed a lot on the kidney grille, adopting an integrated style, with a light blue decoration around it, and the two sides of the grille are connected with two headlights respectively, forming a whole running through the front of the car.

The shape of daytime running lights in the light group has also been completely redesigned, which looks much sharper. The triangular diversion grooves on both sides of the front of the car are blackened, and with the air intake grille in the middle, the visual effect is not a mature and steady route, but a sporty and young style.

The shape of the rear of the car is similar to that of the new 7 series. I have to say that the through taillights are really popular with everyone. There are too many layers of design in the whole rear, especially in the position of the rear bumper. As a pure electric vehicle, naturally there is no exhaust device, the position of the exhaust hole is closed and decorated with blue decorative strips.

We haven’t got any reliable news about the power of BMW i5. It is speculated that the cruising range of the car should be more than 500 kilometers, and the battery capacity is more than 80 kWh. It is expected that a single-motor rear-drive version and a dual-motor four-wheel drive version will be available.

As a pure electric version of the new BMW 5 Series, the new car is expected to debut in 2023 at the earliest. Let’s look forward to it.

　　CCTV News:According to the website of China CDC, from September 1 to 30, 2023, 305 confirmed cases of monkeypox were newly reported in mainland China (excluding Hong Kong, Macao and Taiwan). Among them, there are 42 cases in Beijing, 40 cases in Guangdong, 38 cases in Zhejiang, 32 cases in Jiangsu, 16 cases in Guangxi, 13 cases in Sichuan, 12 cases in Chongqing, 12 cases in Hubei, 11 cases in Liaoning, 11 cases in Hunan, 9 cases in Shaanxi, 9 cases in Shandong, 8 cases in Hebei, 7 cases in Tianjin, 6 cases in Shanghai, 6 cases in Henan, 6 cases in Fujian, 5 cases in Heilongjiang, 4 cases in Anhui and Jilin.

　　According to epidemiological investigation and analysis, the epidemic situation has the following characteristics: First, 99% of the cases are male, 92.9% of the cases are men who have sex with men, and 2 cases are women. Second, other contact methods have low risk of transmission. Only three close contacts except sexual contact were infected. Third, 94.3% were found by active medical treatment, 3.9% were found by follow-up screening of close contacts, and others were found by active reporting and entry screening. Fourth, the clinical manifestations of most cases are typical, mainly for fever, herpes, lymphadenopathy and other symptoms.

Every reporter | Ding Zhouyang Du Wei Every editor | Dong Xingsheng Song Hong　　　　

In the TV series Nothing But Thirty, there is such a "famous scene".

In order to pay for his son’s high equestrian tuition, Gu Jiayi gritted his teeth and took out a limited edition Hermes bracelet and sold it to a Chinese and ancient luxury store. In a blink of an eye, this bracelet appeared on another lady’s wrist.

One is Gu Jia, a new member of the wife circle who is eager to open up the situation and sell luxury goods, and the other is Yu, an old member of the wife circle who buys second-hand luxury goods with limited living expenses. The truth and hypocrisy unknown in the wealth circle are staged in this store.

The medieval luxury store in the play is a benchmark medieval store Vintage Musevie in China. Liu Yi, who founded the brand, witnessed too many hidden rich stories in nine years.

Medieval transactions in Nothing But Thirty Image source: video screenshot

At the beginning of the epidemic, Liu Yi was also quite flustered. Under the control of epidemic prevention, her store could not open for almost a month and a half. In order not to lose contact with customers, Liu Yi stepped into the live broadcast and showed everyone around the store, and then he started the live broadcast with goods.After counting last year’s accounts, the performance has increased fivefold.

When the reporter of national business daily met Liu Yi, she was inspecting Chengdu and selecting a new store. In just one year, online and offline stores with the concept of medieval and second-hand luxury (referring to "second-hand luxury") have sprung up like mushrooms after rain.This niche industry, which has been hidden under the iceberg for a long time, has entered a period of blowout growth under the catalysis of the epidemic.

　

Explosive out of the circle

After studying in Japan and returning to Shanghai to start a business for nine years, Liu Yi was deeply touched by the changes in the warmth and coldness of the domestic medieval market. When she made the store bigger and moved to a new store for the first time, in order to expand her influence, she invited some fashionable kols to visit the store. "It was still very difficult at that time. At that time, people didn’t quite understand what the Middle Ages were, saying that it was just selling junk?"

In the process, there are also a group of customers or KOL who know very well. Coupled with the help of Little Red Book, Tik Tok Live and TV series, Liu Yi’s shop became the punching place in online celebrity.

In fact, the medieval industry has been sprouting in China for more than ten years. Especially since 2016, with the promotion of social media, young consumers in China have learned more about second-hand luxury goods.In 2020, the epidemic situation and live e-commerce will become the key variables to stimulate the industry to go out of the circle.

Off-line, on the street just a few hundred meters outside the Taikooli business circle in Chengdu, you can see the middle-aged shops and second-class luxury shops that are clustered together.

In the residential area, several antique shops have also been opened.

Image source: Every reporter Du Weishe

According to Qixinbao’s data, in China, the number of enterprises with the key words of medieval/second-hand luxury goods/medieval luggage/luxury goods recycling and consignment increased by 1,912 in 2020, the highest number in a decade. The fiery momentum continued until 2021, with 1,211 new ones in just half a year. As of August 3rd, there were 9,758 related enterprises in China in the Middle Ages.

Online, open a short video or e-commerce platform, enter the words "Medieval" and "Second-hand Luxury", and a wide variety of live broadcasts and anchor accounts of "XX Medieval Warehouse", "XX Medieval Japan" and "XX Luxury Goods" will be quickly available.With the help of e-commerce platform and short video platform, a large number of purchasing companies have launched live purchasing of second-hand luxury goods overseas.

During the epidemic, Brandear, a 17-year-old online platform in Japan, has further expanded its user scale. The CEO of the company, Kenichi Xiantou, said in an interview with every reporter: "The epidemic has accelerated the development of second-hand luxury e-commerce, especially offline auctions, which have greatly affected many enterprises, so the auctions for industry enterprises are gradually becoming Internet-oriented."

Every reporter learned in an interview that most of these purchases have no physical goods, and they often sell through cooperation with Japanese medieval stores and get commissions.

　

"We have lived in Japan for 17 years. At first, my wife and I used our leisure time to go to some local medieval shops or auctions to find second-hand luxury goods and sell them to customers in China. In 2015, we tried to broadcast live on the e-commerce platform in China, first at home, but not only did we have to hoard goods, but there were not many kinds of choices for fans. Therefore, since 2018, we have reached cooperation with several medieval stores in Tokyo to broadcast live in physical stores at a fixed time. " Lv Mo, a well-known anchor of second-hand luxury goods purchasing, told every reporter that now, he and his wife are working full-time on live purchasing in the Middle Ages, and they have also recruited four or five China students.

Lu Mo’s three live accounts have accumulated hundreds of thousands of fans. Among them, the number of fans and viewing activity of the medieval package account is the highest, which can attract tens of thousands of people to watch even on weekdays. "Our team is just like going to work, and we have to broadcast live for at least 6 hours almost every day." Lu Mo said,"Last year’s epidemic, a fan bought more than 20 bags, and the most expensive one was more than 170,000."

Where does the bag come from?

“‘ Medieval ’ The word originated in Japan. At the peak of Japan’s economy in the 1980s, the purchase of luxury goods became a national trend. The number of LV bags held was as high as 14 per capita, which ensured the prosperity of Japan’s second-class luxury industry on the supply side, and a number of industry famous stores emerged. " Zeng Meijia, former international minister of Japan Luxury Association, told every reporter.

Auction house is an important channel for Japanese second-hand luxury stores to trade goods. Zeng Meijia noticed that about five years ago, it was basically Chinese who went in and out of the auction house. Many China merchants who do medieval purchasing take goods from Japanese auction houses or Japanese medieval shops and then sell them to China consumers; There are also some merchants in China medieval shops who regularly purchase goods from Japanese auction houses.Japan was the main source of the supply side of China’s medieval market.

Even on weekdays, there is a long queue at the entrance of the medieval store.

Image source: Every reporter Du Weishe

At present, the goods channels in China’s medieval market have increasingly come from China, and the rapid development of China’s economy has precipitated a huge amount of luxury goods among the people.

"I think the amount of luxury goods is absolutely enough. As long as you go to tap the customers around you, everyone will always buy brand-name bags. Even if they haven’t bought bags, they will always buy rings and necklaces." Liu Yi said, "And some people have bought a room full of designer bags.This is the luxury consumption ‘ 28 principle ’ Eighty percent of luxury goods were bought by twenty percent of customers."

Not long ago, Liu Yi’s team came to collect the goods, and a lady had a special clothes and bags store in Lujiazui.house. "After going in, I found that the house was full of Chanel suits. On that day, just Hermes Birkin bags, we took back thirty or forty. "

One end is connected to the buyer, and the other end is connected to the seller. Liu Yi made her medieval store realize "self-circulation". She doesn’t have to go to the Japanese medieval store or other peers to receive the goods. The goods sold in the store come from the consignment or recycling of individual customers.

Different from other medieval stores’ marketing ideas of encouraging buyers to come and spend,Liu Yi thinks that the seller is the group that should be instigated and maintained."I think there is no shortage of buyers and customers. As long as it is good in color and good in price, there must be no shortage of people to buy it. But how to motivate people to sell their own things does have a ‘ Education ’ The process. "

Liu Wei Image source: Every reporter Zhang Jianshe

"I often tell them that the bag is lying idle, so it’s better to sell it, realize it, and exchange it for something you like better ‘ Break away ’ It is also an arrangement of your own heart. " Liu Yi said, "But they won’t trust you until they have established a bond with them. Therefore, some of the details described in the circle of Chinese wives in Nothing But Thirty are very real. Perhaps one of the wives came into contact with the Middle Ages because of a certain thing, and then brought the whole circle of wives to this industry. "

Who is buying two luxuries?

Things are rare and precious, and feelings are kinder because of old age. In today’s China, on the demand side, it is no longer just for the sake of economic conditions to buy luxury goods.

When interviewing the chairman of BRAND OFF, a medieval company with the most complete Hermè s inventory in Japan, he told every reporter: "In recent years, thanks to the upsurge of traveling to China, we have had the consumption of overseas tourists in a single month. When the proportion exceeds 50% of the overall turnover, many Japanese tourists come to buy our goods every day."

In Yamauchi’s view, the consumption trend and demand of second-hand luxury goods in China in the past were relatively simple, such as the feeling of "starting with high-end luxury goods at low prices". In recent years, consumer demand has changed to "want to start with the unique fashion items in the world that can reflect personality".

An ancient shop in Chengdu Image source: Every reporter Zhang Jianshe

"In recent years, the development of China’s consumer market has been very good, GDP has maintained a high growth rate, CPI has steadily increased without skyrocketing, and it has been controlled very healthily. The main force of social consumption is younger, which has also greatly changed the original consumption habits and life concepts. All kinds of specific data changes are favorable conclusions for the growth of the medieval market. Through analysis, we have gradually formed our confidence in the China market and have already felt the charm of the China market. " Hong Xu, president of RECLO Medieval District, the largest online trading platform for luxury goods in Japan, told every reporter.

"Since the opening of the business in China in 2016, the proportion of sales in China is not the highest in RECLO’s overall business, but the development is the fastest." Hong Xu added, "The China market will definitely become the largest medieval market in the world."

From the perspective of regional distribution of consumers, Beijing, Shanghai, Chengdu and Chongqing are the four popular cities to buy second luxury goods.

Further analysis of consumer portraits, Liu Yi believes that consumers who buy medieval are mainly divided into three categories, one is white-collar workers or students who are aiming at the price advantage of luxury, the other is lovers who like to collect classic medieval styles, and the third is demanders of scarce high-end goods. "As seen in Nothing But Thirty, for example, she just wants to buy a rare Hermes platinum bag, which costs millions in the specialty store, and she still needs to wait for half a year, and she has to meet very strict distribution conditions before she can buy it. Come to us and help them find a way to help them ask our customers. It is also fast and the price may be appropriate. These have been realized many times. "

Luxury goods in the medieval store Image source: Every reporter Zhang Jianshe

　

The price of premium

Many interviewees admitted to every reporter that when they first entered the medieval circle, most of them held the mentality of "spending the price of a luxury brand and buying a big-name bag", but in the continuous purchase, many people discovered the investment value of medieval goods.

"There was a pit in the Middle Ages, where junior players bought bags and advanced players bought watches and out-of-print ornaments." After more than five years, Xiaoying has achieved "advanced". "When I bought more, I found that the Middle Ages were highly collectible.At the beginning of 2020, I spent 3600 yuan to buy a Chanel medieval brooch, but just yesterday, I saw the same one (brooch) sold for 9800 yuan when I was visiting a Chinese antique shop."After a year and a half, a small brooch has nearly tripled, which makes Xiaoying a little excited.

"LV is a 1940 box, just 80 years ago, but the value is as high as about 300,000 yuan." Zeng Meijia gave an example to every reporter. Over the years, Zeng Meijia has searched for limited edition or out-of-print medieval goods for many celebrities and star assistants. "For example, alma’s oversized presbyopia has almost no trace on the market because of its extremely short release time and nearly 10 years since its release. The only rare one or two, the price is also rising, and the newer color is hard to find. "

In the picture, this LV super-large alma is the favorite of stars, and often the assistants of various stars come to look for it (Photo courtesy of Zeng Meijia)

"Sometimes you can’t save money as fast as it goes up in price." Zeng Meijia told every reporter that scarcity makes old luxury goods more precious. "A wooden box handbag on the runway show of CHANEL Fashion Week in 1996 was about five or six thousand RMB a few years ago, but now the market price is as high as 60 thousand, and it will be even rarer in the future."

The high premium brought by speculation is also a double-edged sword for the medieval industry.

"The price of the Middle Ages in China has risen a bit." Lei Zhao, a buyer of medieval luxury goods, told every reporter that the price increase of second-hand luxury goods was particularly obvious this year. "Take the Chanel glazed ear clip worn by Angel in" Sister Riding the Wind and Waves 2 ".Although it was expensive before, it basically remained at 6,000 ~ 8,000 yuan. Now, after being caught on fire by Angel, the price has soared, and a very small one will cost more than 20,000."

The same is true of medieval Bao. "In late 2016, I bought a Kelly bag from LV for 3,300 yuan. In April this year, I saw the same bag in a medieval shop in online celebrity. The color was not as good as the new one I bought. My expectation was more than 6,000 yuan, but the clerk told me to ask for 9,900 yuan … … And this price was quickly dropped by seconds. " Lei Zhao sighed, "God! The premium in the Middle Ages was really too high, and the pricing standards of each store were different. Everyone thinks that fun is going to follow suit and the price is too high. "

Luxury bags in medieval stores Image source: Every reporter Zhang Jianshe

A senior salesman of a medieval store in Chengdu admitted to every reporter that the increasingly expensive medieval store is definitely not what the seller wants to see. "If you continue to be expensive, the business in the Middle Ages will be hard to do. Everyone will think that this price can be bought new, so I really hope that the market price will not rise again. "

Big capital strikes

In addition to premium and pricing issues, every time a reporter visited the site, he also found that some shops in the Middle Ages were selling big-name unpacked goods (unpacking, that is, the bags of brands such as LV were split and made into small bags or ornaments). "Strictly speaking, unpacking is not a second-hand luxury. As long as you have touched a nail on it, it is not genuine." Zeng Meijia told every reporter, but it is not easy for ordinary consumers to distinguish.

"We think the challenge is to make consumers trust and buy without worry. Because the value of commodities is high, and it is also a commodity group with concentrated intellectual property rights. At present, this industry is an emerging industry in China, and disorderly competition, market chaos or objective existence will all affect the long-term healthy development of this industry. " Xu Hong also told every reporter,The medieval difficulty in operating online is that,"How to reassure consumers, buy and sell with confidence, and establish honest business standards".

Medieval shops in many places have become punching places in online celebrity.

Image source: Every reporter Zhang Jianshe

In every fast-growing industry, opportunities and risks coexist, which is the moment when big capital races around.

Kering, the leader of luxury brands, has already seen the potential of the second-hand market in the past two years. In 2020, it will directly acquire a 5% stake in Vestiaire Collective, the largest second-hand luxury website in Europe. According to Reuters, kering’s acquisition has valued Vestiaire Collective at more than $1 billion. Kering CEO said: "Today’s second-hand luxury goods are a potential and stable future trend, especially for young consumers."

In the field of second-hand luxury e-commerce, in the past two years, domestic second-hand luxury trading platforms such as Hongbulin, Pang Hu.com, Jueer and Feiyu have obtained financing of over 100 million yuan.

Domestic e-commerce giants seized their track in the medieval market by cooperating with famous shops in the Middle Ages. In this year’s "618" shopping season, the old Japanese medieval luxury store "Daikokuya Daikokuya" settled in Koala, and three famous Japanese medieval stores, RECLO, Brandear and BRAND OFF, successively settled in Tmall International.

A dazzling array of medieval shops Photo source: Every reporter Zhang Jianshe

"Overseas brands have laid out the second-hand luxury goods market in China through Tmall International, because for many brands, we are the ones who entered the China market ‘ Touchstone ’ 。” Dong Wen, general manager of Tmall International Fashion, told every reporter.

“It is estimated that by 2025, China is expected to become the largest luxury market in the world.We are very optimistic about the development potential of the medieval luxury goods industry, and believe that the medieval market will be a new growth point of the domestic luxury goods market in the future. "Dong Wen said. According to the industry data, the China Second-hand Luxury Market Development Research Report 2020 shows that the scale of the second-hand luxury market in China accounts for only 5% of the whole industry. Compared with the proportion of 20% or even 30% in developed countries, the domestic second-hand luxury market has great development potential.

(At the request of the interviewee, Lu Mo, Xiao Ying and Lei Zhao are pseudonyms.)

Reporter’s Notes |

Not just buying secondhand goods.

It is also the story behind buying old things.

Medieval luxury stores are a good place to meet stars. Yang Mi once visited a medieval shop and "stayed for almost half a day". Elaine Zhong is also a fan of antique earrings collection. She once shared on social media: "You never know who the last owner of antique earrings is and what kind of story they have."

Different from similar brand stores, a series of characteristic medieval stores carefully created by shopkeepers are accompanied by irreplaceable "aesthetic output" attributes. Chanel bag is lying in the bathtub at the corner of the spiral staircase, and when the drawer is opened, it is full of antique necklaces … … These ingenious designs make medieval luxury stores the punching places in online celebrity. For young consumers, visiting these stores is like visiting a fashionable grandmother’s private closet.

The bosses of medieval luxury stores said, "What you buy in medieval times is not only the cost performance, but also the story behind it." Now think about it, this sentence is not only the marketing words of merchants, but also a widely accepted consumption concept — — Pay for the culture behind the material.

The "Middle Ages Fever" is not a simple social phenomenon, but the change of social consumption demand point after China’s economic development reached a certain level. In this era, it is not simple commodities that make people pay the bill, but the spiritual and cultural values contained in the depths of commodities.

Reporter: Ding Zhouyang Du Wei

Photojournalist: Zhang Jian

Editor: Dong Xingsheng Song Hong

Vision: Liu Qingyan

Video Editor: Zhang Han Wang Yiyi

Typesetting: Dong Xingsheng Ma Yuan

　　In order to thoroughly implement the spirit of the Fifth Plenary Session of the Nineteenth CPC Central Committee and the decision-making arrangements of the 106th executive meeting in the State Council, comprehensively summarize and popularize the organization and implementation mechanism and research results of the key project on the causes and control of heavy air pollution (hereinafter referred to as the key project), and strengthen ozone (O_three) pollution prevention and control technology support, improve the fine particulate matter (PM)_2.5) and o_threeThe scientificity, accuracy and effectiveness of pollution collaborative prevention and control, combined with the action arrangement of eco-environmental science and technology assistance, our department will carry out PM._2.5And o_threeThe stagnation point tracking research work of "one city, one policy" for coordinated prevention and control of pollution, formulated the stagnation point tracking research work plan of "one city, one policy" for coordinated prevention and control of fine particles and ozone pollution (hereinafter referred to as "work plan", see Annex 1), set up stagnation point tracking research working groups in cities (see Annex 2), and organized advantageous units and excellent expert teams to go deep into the first line of cities for stagnation point tracking research and technical guidance.

Editor’s note:Good news! At the beginning of 2016, the family of "Knowledge Hall" ushered in a new nutrition "big coffee". Since today, Dr. Ma Guansheng, a professor in the Department of Nutrition and Food Hygiene of Peking University College of Public Health, has settled in the column of People’s Healthy Nutrition "Knowledge Hall" to explain those things in the field of nutrition. Welcome netizens to leave your nutrition puzzles and questions. We will interpret the topics of relatives from time to time and be a personal nutrition consultant around you.

Message from Dr. Ma:Nutrition and health need not only high, intensive and in-depth scientific research, but also long-term practice close to life. The People’s Network Health Channel has built this healthy bridge for me and the public, so that the theory and practice of nutrition can be transformed into each other on this platform. I hope that through my joint efforts with the People’s Network Health Channel, nutrition will be put on the ground, serving the people, making the public master more knowledge and skills of nutrition and health, and making health enter thousands of households.

Today is New Year’s Day, accompanied by a three-day small holiday. Presumably, everyone has already made various plans for themselves: sleeping in, watching movies, staying up late to catch plays, shopping, visiting relatives and friends, and treating people to dinner … Dr. Ma is here to remind everyone that whether it is leisure, entertainment, or treating people to dinner, health must not be on holiday! Dr. Ma gave four suggestions. Let’s have a healthy holiday.

1. Sufficient, but not too long

Usually, I am afraid of being blocked, being late, and being embarrassed by my boss. I have to get up early every day when I go to work. After the holiday, many people can’t wait to make up their usual sleep, so they sleep late until 11-12 noon, feeling that they have enough sleep, and the problem comes. They sleep too much during the day and are still too excited to sleep in the middle of the night. After a three-day holiday, I got into the habit of staying up late and getting up late. When I went to work, "Monday syndrome" began to be committed. It doesn’t matter if you sleep more during the holiday, but you should still follow the usual routine. It’s easier to change than to change back. It is enough for adults to sleep for 6-7 hours every day. Sleeping more is a waste of time.

Some people spend a long time watching TV, surfing the Internet, driving tractors, fighting landlords, etc., having fun, resulting in insufficient sleep. Lack of sleep will make human immunity decline, the ability to resist diseases and recover is low, it is easy to catch a cold, and it will aggravate other diseases or induce the onset of original diseases, such as cerebrovascular diseases and other diseases; Some also stay up late and play crazy with their parents, resulting in insufficient sleep. Children’s lack of sleep will not only affect their study, but also affect their growth and development.

2, sit less and move more, bask in the sun.

Watching TV for a long time, playing cards, rubbing hemp, etc. are all activities of "sitting more and moving less". They consume less energy, but they don’t eat less. After a few days, they can easily gain 3-4 kilograms. Therefore, even if you have a holiday, you should exercise more every day, and the forms can be diversified, such as going out for a walk, basking in the sun and bathing in the scenery of nature, which can make people feel comfortable and forget all the insults; Watching TV might as well walk and move; Just watch cards, and try to control your participation time to about 1 hour. Don’t sit for a long time, play cards, rub hemp and other entertainment projects, and don’t care too much about winning or losing. Emotional changes such as joy and sorrow are not good for cardiovascular health.

3. Variety and moderate quantity

Don’t eat and drink. During the holiday, when visiting relatives and friends, you must eat, drink and pay attention! Don’t let go of your belly to eat and drink, which is an important cause of other diseases such as intestines. We usually eat three meals a day and quantify them on time. The digestive system has formed a law that adapts to the eating behavior, and suddenly changes the eating behavior, eating too much food and drinking a lot of drinks in a short time, which is beyond the body’s ability to digest food. This will cause gastrointestinal dysfunction and increase weight.

Eat less greasy food. Eating too much greasy food will stay in the gastrointestinal tract and cannot be digested in time, which may lead to acute gastroenteritis, abdominal pain, abdominal distension, nausea, vomiting, diarrhea and other symptoms. After eating and drinking, you need a lot of digestive juice to digest food in a short time, which will increase the burden on the pancreas and increase the pressure in the duodenum, thus increasing the risk of acute pancreatitis or acute cholecystitis. In addition, eating and drinking will also increase the risk of acute heart attack.

Try not to eat out. Restaurants and restaurants often have a "oiling" procedure for processing hot dishes, that is, the prepared meat and vegetables are cooked in hot oil first, and then they are returned to the pot to add accessories and condiments to cook into dishes. This cooking process increases the oil content in the dishes. During the long vacation, cooking with family and friends at home not only increases friendship, but also makes safe and delicious meals, which is more beneficial to health.

During holidays, we should also follow the principle of food diversity, mainly light, and the intake of animal food should be moderate.

4, drinking, but not too much.

No banquet without wine, friends and relatives get together, and wine is indispensable. First of all, advocate for others, driving without drinking, drinking without driving; Secondly, don’t drink too much. Excessive drinking will cause damage to intestinal mucosa and liver function, thus affecting the digestion, absorption and operation of nutrients; Excessive drinking may also cause acute alcoholism, resulting in pancreatitis, resulting in insufficient pancreatic secretion, which in turn affects the absorption and utilization of protein, fat and fat-soluble vitamins; Excessive drinking will overload the liver and gallbladder, accelerate the metabolism of liver cells, increase bile secretion, cause liver function damage and induce cholecystitis. After drinking a lot of alcohol at one time, fat increase and metabolic disorder in the liver can still be observed within a few days.

In short, the festive atmosphere is important, and health is also very important. Eating and drinking, overeating and feasting is naturally a festive atmosphere. However, the damaged health can’t be recovered in three days. It is necessary to celebrate the festival, to be healthy, and to muddle through and cherish it.

The author introduces:Ma Guansheng, Ph.D., Professor of Department of Nutrition and Food Hygiene, Peking University College of Public Health, Doctoral Supervisor, Chief Science Communication Expert of China Association for Science and Technology,Engaged in nutrition and health research for 27 years. She is currently a member of the National Food and Nutrition Advisory Committee, a woman from the State Council.Work for childrenThe Committee is an expert on women and children, a member of the National Expert Committee on Nutrition Improvement Plan for Rural Compulsory Education Students, the leader of the expert group on the pilot project of children’s nutrition improvement in poverty-stricken areas, and the vice chairman of China Nutrition Society. In 2013, he was awarded the "Person of the Year in Science Communication" by the first Science Communicator Awards Ceremony in 2012, the "Top Ten Person of the Year in Healthy China in 2012" by the People’s Daily Health Times newspaper, and the first prize of the China Nutrition Society in 2008-2010.

CCTV News:This year, the global economic growth slowed down obviously, which brought great pressure and challenges to stabilizing foreign trade. However, after a series of comprehensive measures to stabilize foreign trade support policies, in the first eight months of this year, China’s import and export of goods were basically the same year-on-year. Among them, exports have achieved month-on-month growth for three consecutive months, showing strong resilience, and various localities and departments are also trying their best to increase the intensity of service enterprises.

Multi-party efforts to stabilize foreign trade measures frequently "innovate"

As a new foreign trade format with rapid development in China, cross-border e-commerce is an important way for many enterprises to obtain orders. Since the beginning of this year, in order to get more orders, many enterprises have chosen to enter overseas cross-border e-commerce platforms, but overseas platforms also have the risk of bankruptcy. How to solve the worries of enterprises? Let’s look at the practice in Ningbo, Zhejiang.　

The products of this foreign trade enterprise in Ningbo, Zhejiang Province cover furniture and household products, fitness products and holiday products. Since it was sold on an e-commerce platform in North America, it has exceeded $10 million in sales in the first year. At present, enterprises intend to enter more overseas e-commerce platforms.

Zhou Wenyi told reporters that most cross-border e-commerce platforms require sellers to open accounts in the platform. After consumers place an order for payment, it will take half a month to two months for sellers to withdraw the payment. During this period, once the platform encounters risks, the sales money of the enterprise may not be collected.

In order to enable the majority of small and medium-sized enterprises to expand the market with the help of cross-border e-commerce platform, China’s only policy insurance company — — According to this pain point, China Xinbao innovatively launched cross-border e-commerce insurance to provide security for the export of cross-border e-commerce products.

According to reports, the rate of cross-border e-commerce insurance is comprehensively determined according to factors such as insurance scale, account period, industry of the enterprise, and credit standing of cross-border e-commerce platform. Take Ningbo as an example, their insurance cost is equivalent to about 2% of the product profit. If there is a risk on the platform after insurance, China Xinbao will generally complete the fixed loss compensation within 4 months, and the compensation amount is 80% of the sales & mdash; 90%。

It is understood that since the pilot of cross-border e-commerce insurance in Ningbo, more than 10 enterprises have insured, and it is estimated that the guaranteed sales amount will exceed 1 billion yuan.

Take the initiative as a comparison standard to help foreign trade enterprises deliver orders

This year, some enterprises in China have also received many overseas urgent orders, but due to technical barriers in standards, the delivery of orders is not timely. In Yangzhou, Jiangsu Province, the local inspection and testing department took the initiative to help enterprises solve the problem of inconsistency between national standards and international standards and remove obstacles for enterprises to deliver orders.

The products of this manufacturing enterprise in Yangzhou, Jiangsu Province are widely used in offshore wind power, bridges and docks, high-speed rail subways and other fields. Since the beginning of this year, the overseas customers of products have been expanding, but many new customers require enterprises to provide product testing reports based on international standards, while the testing reports of these products were based on national standards before, which made enterprises difficult.

The enterprise found the local inspection and testing department, carefully studied these international standards after understanding the situation, and compared them with domestic standards. Through comparison, it was found that all the international standards involved had been adopted by national standards.

Liu Chang introduced that they took the initiative to face foreign customers, introduced the international standards adopted in the national standards one by one, and supplemented the corresponding explanations, so that foreign customers recognized the test report. At present, in the field of steel pipe piles, China’s testing and certification by national standards is equivalent to international standards, and it has been recognized and adopted in Canada, Australia and other countries.

Moreover, in order to complete the delivery of the order as soon as possible, the time for issuing the test report has also been greatly improved.

Set up special foreign trade credit to support enterprises to "go to sea"

Since the beginning of the third quarter, policy-oriented financial institutions have continuously increased credit support in the field of foreign trade, and helped enterprises to speed up their "going out to sea" by setting up special foreign trade credit.

At the cargo terminal of Shuangliu International Airport in Chengdu, Sichuan, the staff of this air freight enterprise are busy playing the board and sending 58 tons of e-commerce products to Europe.

Dong Zhijian told reporters that at present, the proportion of cross-border e-commerce goods they carry has increased from 10% last year to about 40%. In order to meet the cross-border transportation needs of e-commerce customers, we have been actively expanding routes this year, but now enterprises are also facing the problem of tight funds.

How to solve the financial problems faced by foreign trade enterprises? Not long ago, the Sichuan Provincial Department of Commerce and The Export-Import Bank of China Sichuan Branch issued a number of measures, including setting up a special credit line of 50 billion yuan for foreign trade and expanding preferential policies for import financing, to provide policy financial support for stabilizing foreign trade.

In response to the financial needs of this enterprise, the newly established 50 billion yuan special credit line for foreign trade soon landed its first credit business, granting nearly 2.4 billion yuan of credit to enterprises and issuing nearly 1.2 billion yuan of loans and import credit to foreign trade enterprises. With the support of financial policy, next month, enterprises will add freight routes from Chengdu to Liege, Belgium, which will not only support their own foreign trade business, but also help cross-border e-commerce enterprises to quickly "go out to sea".

　　Xinhua News Agency, Tokyo, April 13th: Feature: "The treatment of nuclear polluted water cannot be arbitrarily advocated by the Japanese government" — — Japanese people gathered to protest against the plan to discharge nuclear polluted water into the sea.

　　Xinhua News Agency reporter Yang Guang Yue Chenxing

　　On April 13, in Tokyo, Japan, people held slogans to participate in a rally in front of the Second House of Representatives of the Japanese House of Representatives. Xinhua News Agency reporter Yue Chenxing photo

　　Two years ago today, the Japanese government decided to discharge millions of tons of nuclear polluted water from the Fukushima Daiichi nuclear power plant into the sea, ignoring opposition at home and abroad. Since the announcement of this decision, the Japanese people have held many rallies and protests. On the 13th, some Japanese people held a rally near the Japanese parliament to protest against the Japanese government’s plan to discharge nuclear polluted water into the sea.

　　According to reports, about 120 people attended the rally in front of the Second House of Representatives of the Japanese House of Representatives that day. The reporter saw at the scene that the protesters covered all ages, and they held slogans such as "Don’t let nuclear pollution pollute the sea" and "Don’t poison the sea". Around the live speaker, the crowd echoed loudly from time to time.

　　On April 13, in Tokyo, Japan, people held slogans to participate in a rally in front of the Second House of Representatives of the Japanese House of Representatives. Xinhua News Agency reporter Yue Chenxing photo

　　Miyoko Kumamoto, who attended the rally at the scene, is 80 years old. She moved to Fukushima Prefecture after retirement, but after the Fukushima nuclear accident in 2011, she was forced to take refuge in Tokyo. People with the same experience set up the "refuge coordination center" to support each other, and Ms. Kumamoto is also a member of the center.

　　She said that she wanted to enjoy an idyllic life in Fukushima Prefecture after retirement. The nuclear accident not only destroyed the lives of local residents, but also endangered people who depend on the sea for a living. We should not remain silent about the Japanese government’s decision to discharge nuclear polluted water into the sea, but should actively speak out against it. "The treatment of nuclear polluted water cannot be arbitrarily advocated by the Japanese government."

　　On April 13, in Tokyo, Japan, people held slogans to participate in a rally in front of the Second House of Representatives of the Japanese House of Representatives. Xinhua News Agency reporter Yue Chenxing photo

　　Yoshiko Furukawa, who gave a speech at the scene, could not hide his excitement, and his trembling voice was constantly amplified. She said that she used to live in Tomokamachi, Fukushima Prefecture, near the Fukushima Daiichi nuclear power plant. "Although discharging the nuclear polluted water accumulated in Fukushima into the sea may enable us to return home earlier, I don’t want others to point at me and say, ‘ The nuclear polluted water was discharged from her neighborhood ’ 。”

　　The organizer of that day’s rally, Inoue Nihiro, said that people who came here today are near Tokyo. Now, similar rallies and protests are being held all over Japan, some initiated by individuals and some organized by groups. In the past two years, we have launched various signature, assembly, demonstration and protest activities, and held a study meeting on nuclear polluted water on the Internet to popularize the knowledge about the dangers of nuclear polluted water.

　　On April 13, in Tokyo, Japan, people held slogans to participate in a rally in front of the Second House of Representatives of the Japanese House of Representatives. Xinhua News Agency reporter Yue Chenxing photo

　　Inoue said that nuclear contaminated water must be stored first to minimize its radioactivity, and then discuss how to deal with it with countries around the world. "If nuclear polluted water is easily allowed to be discharged into the sea this time, it will be thrown into the sea as long as nuclear pollution occurs in the future."

　　On April 13, 2021, the Japanese government officially decided to filter and dilute millions of tons of nuclear polluted water from the Fukushima Daiichi nuclear power plant and then discharge it into the sea. In January 2023, the Japanese government set the discharge time of Fukushima nuclear polluted water as "this spring and summer".

　　On April 13, in Tokyo, Japan, people held slogans to participate in a rally in front of the Second House of Representatives of the Japanese House of Representatives. Xinhua News Agency reporter Yue Chenxing photo

　　On April 13, in Tokyo, Japan, a man took part in a rally in front of the Second House of Representatives of the Japanese House of Representatives with a slogan. Xinhua News Agency reporter Yue Chenxing photo

In the early morning of September 10th, Apple held a special event for new products in autumn, and new products such as iPhone 16 series, Apple Watch Series 10 and AirPods 4 officially appeared.

In this special event, the most eye-catching new products are naturally the iPhone 16 series, especially the two Pro models, which are bigger and stronger.Even Apple introduced at the time of release: iPhone 16 Pro Max is the largest display size iPhone so far.

(Source: Apple Newsroom)

In fact, there are two reasons why Pro Max is popular all over the world: First, the display screen is large enough, and the experience of playing games and watching videos is cool enough;The other is that the battery life is enough. Under the blessing of over 4000 mAh capacity and ProMotion, it is almost the king of battery life of every generation of iPhone.

When releasing the iPhone 16 series, Apple said,Thanks to the new internal layout design, the heat dissipation performance of iPhone 16 Pro (and MAX) has been greatly improved, and the battery life has been improved. The low power consumption of A18 chip and the AI function of iOS18 further enhance the endurance of iPhone 16 Pro (and MAX).

So, what is the real performance of iPhone 16 battery life? Xiao Lei bought the iPhone 16 Pro Max when he was hungry for the first time (note: it is not a "media machine", so it can be objectively evaluated without considering Apple’s feelings). What is the battery life performance of this machine? Can you refresh the iPhone life record? After two days of experience, Xiao Lei has the answer.

The battery capacity increased by 5.5% year-on-year, but it is still poor in the industry.

The most significant upgrade of iPhone 16 Pro Max compared with iPhone 15 Pro Max is that its size has become larger, from 6.7 inches in the previous generation to 6.9 inches.

Although the paper parameters have increased by 0.2 inches, Apple has used extremely narrow bezel design on both models of this generation of iPhone 16 Pro series, so there is not much difference in grip and visual perception. IPhone 16 Pro Max has a width of 77.6 mm and a height of 163 mm, while iPhone 15 Pro Max has a width of 76.7 mm and a height of 159.9 mm..

(Source: Lei Technology filmed left: iPhone 16 Pro, right: iPhone 16 Pro Max)

As for the weight of the whole machine, the iPhone 16 Pro Max has returned to 227g, which is roughly equivalent to the weight of the iPhone 12 Pro Max.

It is not difficult to see from the measurements that the overall size and weight of the iPhone 16 Pro Max have not changed much, but the length is longer, and the battery capacity should not change significantly.

Sure enough, according to the disassembly report, the battery capacity of iPhone 16 Pro Max is 4,685 mAh. In contrast, the battery capacity of iPhone 15 Pro Max is 4,441 mAh, an increase of about 5.5%.

(Source: techinsights)

It is worth noting that this generation of iPhone also has some differences in battery technology.The iPhone 16 Pro uses a steel case battery, while the iPhone 16 Pro Max is still an L-shaped soft bag battery.In fact, the difference between the two batteries is mainly the form and detachable design. According to the current information, Apple has not improved the energy density of the steel shell battery of the iPhone 16 Pro.

Battery technology is the hottest topic in the mobile phone market in 2024, and almost all Android manufacturers are trying to maximize the battery life. For example, the battery energy density of vivo S19 reaches 809Wh/L, which makes it possible to pack a large-capacity battery with 6000 mAh into a 7.19mm body, and the weight of the whole machine is only 193g g.

(Source: vivo)

Just looking at the technical level, the battery capacity of iPhone 16 Pro Max is still "searching" as always. Obviously, it has reached the display area of 6.9 inches, but it has not yet reached the general 5000 mAh. However, we are also very clear that the battery life of mobile phones is often not only about battery capacity, but also closely related to processor energy efficiency, system optimization and other aspects.

Then the question is coming. What is the actual endurance performance of the iPhone 16 Pro Max with less than 5000 mAh battery?

Medium battery life: extreme scenes collapse and excellent daily use.

IPhone 16 Pro Max is different from the previous generation in terms of image strategy, which means that most of the friends who will consider starting this "super cup" at this time period have more audio-visual entertainment needs, such as games and watching movies.

In the game link, we chose League of Legends Mobile Games and Ming Chao. The former is a MOBA mobile game that has been optimized in all clients at present, while the latter is an open world game with little optimization.

1 hour "League of Legends Mobile Games" experience,Power consumption is only 14%The whole fuselage is only warm, and with the phone case, you can hardly feel the heat. It is worth mentioning that iOS 18 supports automatic recognition of mobile games and starts the game mode. After entering this mode, the camera control button will no longer take effect, and friends who are worried about touching it by mistake can rest assured.

On the "Ming Chao", which has hardly been specially optimized, the performance of iPhone 16 Pro Max is more general.The measured power consumption in one hour is 18%, and the whole process is obviously heated, and the heat is concentrated in the middle of the fuselage.Perhaps it is a problem of fever, and the iPhone 16 Pro Max consumes electricity faster in this link.

(Source: Produced by Lei Technology)

I have to say that in this new product activity, Apple specially introduced the fuselage heat dissipation of the iPhone 16 Pro series, but I didn’t expect that the A18 Pro was still difficult to control in extreme scenes (you can search for the special evaluation of the heat dissipation of the iPhone 16 series by Lei Technology).

Back to everyday scenes, such as HDR video viewing, 12% power consumption in one hour, and browsing social platforms, 8% power consumption in one hour.Under the 4-hour limit test, the remaining power of iPhone 16 Pro Max is 48%.

(Source: Lei Technology Drawing)

This achievement is definitely in the middle level in the current smart phone market. After all, the iPhone 16 Pro Max has been defeated in terms of battery capacity. But only 4685 mAh battery can achieve such endurance performance, which is also very good for me.

If we put the scene in our daily life, the battery life of the iPhone 16 Pro Max does have surprises. For example, in the 8-hour test of night sleep with all-weather display turned on, only 7% of electricity was consumed; During commuting time, replying to social platforms such as WeChat and brushing Tik Tok will only consume 4% of electricity in 30 minutes.

(Source: Lei Technology Drawing)

Thanks to the optimization of iOS 18, iPhone 16 Pro Max does have good energy consumption control in daily use. According to the model of frequently replying to WeChat, occasionally brushing social platforms, and coming to two games during lunch break,It’s no problem to use it after a day.But at present, the most power-consuming scene of iPhone 16 Pro Max is 4K video recording, and about half an hour of recording will consume 17% of electricity.If you plan to take it to a concert, then charging treasure is still an essential equipment.

(Source: Lei Technology Drawing)

Although the battery life performance of iPhone 16 Pro Max is not bad, its charging speed still stays at an average of about 27W, and the peak of the network access license prompt is 45W, which lasted for 2 seconds at most, while the power of about 35W lasted for less than 2 minutes. It can be said,IPhone 16 Pro Max is a mobile phone with insufficient endurance.

Write at the end:

IPhone 16 Pro Max has once again set a new battery life record with only 5.5% increase in battery capacity, but for now, it has not opened the gap with Android flagships.

(Source: Produced by Lei Technology)

Android flagships have not used a new generation of batteries, nor have they used the SoC of 3nm process technology, so there is still much room for imagination in the future battery life. In terms of charging, Android flagships have obvious advantages, and they have been generally equipped with more than 50W wired fast charging to provide "quick blood return" ability. In this way, it is not an exaggeration to say that battery life is becoming a shortcoming of the iPhone.

After the whole experience, Xiao Lei believes that if you pay attention to all-weather endurance and there is no need for emergency recharge, then iPhone 16 Pro Max is indeed a good choice; If you value long-term game life, then iPhone 16 Pro Max may not be suitable for you. Of course, if you are used to carrying a charging treasure with you, everything is not a problem.