Editor’s lead: Nowadays, many people will look for evaluation stickers on various platforms before buying goods. With Xiaohongshu as the representative, there are many bloggers in Xiaohongshu, ranging from stars to amateurs. They often post on it to help people grow grass or pull weeds. Among many products, how does Little Red Book occupy a favorable market and attract many loyal users? The author of this paper analyzes the user operation strategy of Xiaohongshu. Let’s take a look.

1.1.1 field

Xiaohongshu is a social e-commerce platform that provides sharing, communication and purchase channels for young Internet users who like shopping and love life. Users can discover good things all over the world through the platform, browse the product strategies summarized by various experts, share their own experience on the use of products, and also complete online shopping in the e-commerce platform.

Xiaohongshu was founded on June 6, 2013, with the asymmetric shopping information of Haitao as the breakthrough point. Since there were no products with similar positioning in the market at the time of its establishment, Xiaohongshu became a dark horse at the beginning of its establishment, and the number of users has exceeded 15 million in just one year. By December 2020, the cumulative download volume of Xiaohongshu has exceeded 5.3 billion, and the number of users has exceeded 300 million.

1.1.2 product positioning

At the beginning of its establishment, Xiaohongshu was positioned as a tool-based product, mainly aiming at the basic shopping guide of overseas markets. Later, through deep cultivation of UGC shopping sharing community, it continued to integrate content community and e-commerce module, and developed into the world’s largest consumer word-of-mouth library and community e-commerce platform.

At present, Xiaohongshu officially defines Xiaohongshu APP as a lifestyle platform for young people. With "UGC Content Community" as the core, users can record their life, share their lifestyles and form interactions based on their interests through short videos, pictures and texts. They can also purchase high-quality goods from all over the world through the welfare agency with one click. It is an online shopping note sharing community and a platform for self-operated bonded warehouses.

1.2.1 Target users

1) User characteristics

From the user portrait data of iResearch, it can be seen that the proportion of female users of Xiaohongshu is close to 80%, and the number of male users is only 20%, which shows that the target users of Xiaohongshu are mainly women, and the community sharing and e-commerce model is more in line with the shopping habits and user characteristics of female users.

Judging from the age distribution of users, the main users of Xiaohongshu are young people under the age of 30, and users aged 31-35 also account for a certain proportion.

From the geographical distribution, the users of Xiaohongshu are mainly concentrated in the coastal areas with highly developed economy. Users in this area generally have high living standards, strong consumption power, pursue quality of life, and have certain demand for overseas shopping.

2) user portrait

User portraits can be roughly divided into the following categories:

• Student groups: high school students and college students, born after 1995, are highly active, have enough time, pursue trends and fashions, are easily attracted by new things, and are willing to share and show their lives;
• Workplace groups: white-collar workers and office workers, in first-tier cities such as Beishangguang, pursue quality of life, like to share their living conditions, like overseas shopping of beauty products, refer to KOL’s notes before shopping, and are willing to share their experiences after buying;
• Online celebrity stars: KOL and stars in the vertical field, with certain social influence, spontaneously share beauty products or toiletries that grow grass every day through videos or notes, or cooperate with beauty brands to promote and gain income;
• Merchants’ shops: shop operators such as youth hotels, online celebrity restaurants, cafes and bars, aged between 20 and 35, pursue fashion and hot spots, and are good at using the Internet for publicity and packaging.

1.2.2 Demand Scenario

• Plenty of time, daily wandering, watching videos, notes, browsing the welfare club mall or other official flagship stores, watching the trend, killing time;
• Purposeful browsing, planning to buy products, experience services or learning skills, reading and learning KOL’s notes and experiences;
• Willing to share life, want to share new products purchased or new services experienced with social media, get appreciation and attention, and answer other users’ questions;
• Want to buy genuine overseas products, but lack the time or ability to do overseas shopping, and intend to buy welfare agency products or other overseas flagship store products;
• When preparing for cross-border/Hong Kong, Macao and Taiwan tourism shopping, check the selected shopping notes of the destination, find the favorite overseas goods and form a list.

1.2.3 Core functions

The slogan "Mark My Life" of Xiaohongshu defines that the core function of the platform is the dissemination of tag notes-that is, the output of content culture. Users can record their life, share their lifestyles and form interactions based on their interests through short videos, pictures and texts.

E-commerce models such as welfare agencies and limited-time purchases are the closed loop to complete the business model, allowing users to have a better experience.

Main functional structure:

Main business logic:

The main business logic is divided into two sections: e-commerce mode and social mode, and other functions serve these two sections.

Social mode refers to that core users (content producers) publish notes and share consumption experience, while ordinary users recommend notes according to the algorithm set by the system according to behavior records, and at the same time, they can browse, like and collect notes, and after paying attention, both parties can have social interaction by private letter; E-commerce mode refers to that users browse their notes, plant grass for goods, make purchases through welfare agencies or other means, continue to publish notes after use, and conduct more "online sharing", thus forming a closed loop in business.

• Time perspective: Xiaohongshu was established in 2013, and APP was launched at the end of 2013. It has been in operation for 7 years.
• User’s perspective: the number of user downloads began to exceed 100 million in November 2017, and then the number of user downloads increased by nearly four times. Up to now, it has accumulated more than 5.9 billion times and the number of users has exceeded 300 million;
• Product perspective: The latest version of Little Red Book is 6.81.1, which has been updated 4 times in the last 30 days and once in the last 7 days. Through continuous version iteration, the basic functions and core functions of the product are complete, and the platform is mainly based on content sharing. The content topics have covered various life fields such as fashion, skin care, make-up, food, travel, film and television, and the content range is getting wider and wider;
• Operational perspective: the core business of Xiaohongshu is UGC content operation, which realizes the closed loop of user behavior through user operation and e-commerce operation;
• Business perspective: profitable operation, constantly seeking ways to integrate with e-commerce, and has completed the D round of investment led by Alibaba.

Conclusion: Judging from the above, Xiaohongshu APP is in a mature stage.

According to the life cycle judgment of Xiaohongshu, the next report will focus on the analysis of household operation strategies in the initial stage, mature stage and mature stage.

In 2013, with the rapid development of mobile Internet and the large-scale use of smart phones, cross-border travel became a popular choice for travel, and consumers began to pay attention to the purchase of overseas goods. At the intersection of several trends, Xiaohongshu was established in Shanghai to meet the needs of users for cross-border shopping.

At that time, cross-border e-commerce was still in the blue ocean market. Xiaohongshu accurately captured the target users and user needs, focused on overseas shopping to share this blank market, accurately captured the pain points of people shopping overseas, and targeted women in first-tier cities who tended to shop in overseas markets, and gained the first batch of users.

4.1.1 Acquiring users

In October, 2013, the little red book shopping strategy based on PGC came into being. slogan is a basic shopping guide for entry-level users, covering 8 countries and several popular tourist destinations, including the United States, Japan and South Korea.

Users can download and read offline on the PC or iOS platform, and they have been downloaded 500,000 times in less than one month, which successfully attracted a group of young women with overseas shopping habits, which also proved the user’s demand for overseas shopping and accumulated the first batch of original users for Xiaohongshu APP.

4.1.2 Activate users

1) The "shopping guide" is transformed into a "sharing community", and high-quality UGC content enhances the social attributes of Xiaohongshu.

Considering that it is difficult for guide products to interact with users and become sticky, Xiaohongshu team launched APP V1.0 "Hong Kong Shopping Raiders APP" at the end of 2013.

By inviting experts from all fields and community promotion, women with overseas shopping habits are encouraged to share their shopping experiences on Xiaohongshu. By producing high-quality content through UGC, Xiaohongshu has accumulated a large number of middle-and high-income female users, and its stickiness has made a qualitative leap. More and more users are willing to exchange shopping experiences and have completed the acquisition and activation of early seed users.

In several version iterations, Xiaohongshu has continuously strengthened social functions and content publishing tools, effectively improving users’ participation and activity.

On the basis of high-quality content community, Xiaohongshu was upgraded from content community to "content+e-commerce" in October 2014, and the "welfare society" module was launched, and the business closed loop was finally formed. Xiaohongshu clarified the user’s needs and product development direction, and became a one-stop platform for e-commerce in women’s overseas shopping communities, from content planting to shopping mall ordering. slogan was changed to "find good things abroad".

2) The first global awards event, in which millions of users voted for good things from all over the world.

At the end of 2014, Xiaohongshu held the first global prize-winning activity. Within 20 days, 1.87 million people voted, which was very popular. The products and shops it launched once became the vane of outbound shopping.

This activity was all voted by users, attracting more people to participate in it through the most popular H5 method at present, and finally forming fashion list, makeup list, furniture list and other lists. The discussion heat of users in Xiaohongshu increased significantly, which brought high popularity and activity to Xiaohongshu, and also gained a number of new users for Xiaohongshu. Since then, global awards have been held for three consecutive years in 2015 and 2016, further expanding its influence.

For a product that has passed the initial stage, the core goal is to gain rapid user growth. Xiaohongshu has verified the user demand in the initial stage, and then began to attract more and more users through the update of product functions and the holding of creative activities, and quickly occupied the market, while slogan was changed to "a good thing in the world".

4.2.1 Get Users & Activate Users

1) "Fresh Meat Marketing for Anniversary Celebration" to gain new users-Fresh Meat Video, Fresh Meat Express and School Grass Express.

In the early stage of the 2015 anniversary, Xiaohongshu began to put on video advertisements for publicity. The content of the video was that a topless foreign male model showed Xiaohongshu’s slogan "Finding good things abroad" through the scene.

On the anniversary day, Xiaohongshu hired a group of foreign male models in SOHO, Shanghai, naked as customers to deliver the courier, and provided the "princess hug" benefits, which made the female users on the scene once boiling and accurately reached the target users. This activity brought 3 million new users and 50 million yuan in sales for Xiaohongshu. From the data point of view, the daily activities and new additions have doubled, which has successfully played a role in pulling new ones.

In September 2015, Xiaohongshu held a marketing campaign of "School Grass Express" in 12 universities in five cities across the country while the iron was hot, which once again set off a wave in the circle of female college students.

In the end, the "School Grass Express" event ended with 52.977 million exposures and 47,000 discussions, which successfully improved the overall popularity in the post-90 s circle. During the whole anniversary, Xiaohongshu APP ranked fourth in the total list of Apple App Stores, with 15 million users.

2) "Star Girl" Jelly Lin and other female stars and KOL settled in Xiaohongshu.

In April 2017, Little Red Book invited Jelly Lin, a "star girl", to officially settle in Little Red Book. Later, female stars such as Nana Ou-yang and Stephy and vertical KOL successively settled in Little Red Book.

First of all, the star itself has its own traffic. By entering the activity, it can increase the number of users and improve user retention; Secondly, the publication of life notes by stars will enable fans to see the daily life of the stars and narrow the distance between fans and stars. At the same time, the stars bring their own elements such as fashion, fashion and wearing, which can arouse the topic and effectively enhance the user’s activity. In addition, you can also use the fan effect of stars to promote some goods and improve profitability.

4.2.2 Retain users

1) Refined operation

At this stage, Xiaohongshu began to focus on the optimization of community functions, the page was revised many times, the product was iterated many times, and the recommendation algorithm was updated.

Based on the machine algorithm, Xiaohongshu will make personalized recommendations according to users’ interests and user portraits, and successfully achieve "content finding", which shows that Xiaohongshu team attaches great importance to users’ experiences and needs, and keeps more users with no clear browsing purpose through refined operation, which improves daily activity and user usage time.

In order to ensure users’ long-term retention, Xiaohongshu encourages users to publish, share, like, collect and comment, and sets up a ten-level user growth system. Each level corresponds to the task requirements of corresponding social attributes, and the completion of these tasks will grow to the next level, thus encouraging users to use little red books more.

In the process of upgrading and cracking down on monsters, users with creative ability are unconsciously encouraged to become new UGC, and more high-quality content is produced and spread on the platform, forming a positive circular incentive.

4.2.3 Transforming users

1) Red Friday

In November 2015, Xiaohongshu transplanted the "Black Friday" activity to China and launched the "Red Friday" promotion activity, which covered more than ten categories such as skin care and makeup. Selected overseas goods are less than 50% off, and all overseas direct mail goods are free of freight.

The gameplay is novel and the scene is strong, which paves the way for holiday promotion. Users can see the "Red Five" sign everywhere in the APP, and click to browse and buy their favorite products, which increases the daily activity of users and is also an important means to realize profit.

2) Three days and three nights between Hugh and Little Red Book.

In April, 2016, Xiaohongshu invited Hugh and planned the "Three Days and Three Nights between Hugh and Xiaohongshu" activity. Accurate artist matching+advertisement recording close to life, as well as the pre-heating of Weibo before going online, successfully created a wave of big topics on Weibo, which raised the popularity of Xiaohongshu to a higher level, and the new growth rate of users reached 100%.

This cooperation with Hugh once again accurately captured the female users of Little Red Book, and the label # Hugh Endorsed Little Red Book # created by fans on Weibo, which received more than 7 million readings.

At the same time, Xiaohongshu planned the promotion of the category of "Hugh Advertising with the same paragraph" of Welfare Society, and launched the activity of "Buy enough 699 to get the potato captain doll with the same paragraph in Hugh". The whole activity released the topic of quantity, guided the participation and dissemination of households, improved the activity of users and increased the sales of the mall, allowing users to experience all the charm of Little Red Book in a closed loop.

Through the operation in the growing period, Xiaohongshu has already had a large number of users and a relatively stable position, and established a brand image. The tonality of users has declined, and slogan has changed to "mark my life". At this stage, Xiaohongshu pays more attention to the operation of content communities, conducts thematic planning, and is guided by user activity, retention rate, commercial realization and user communication.

4.3.1 Activate users & keep users.

• Idol Trainee & Creation 101

In January and April of 2018, with the expansion of the fan economy, Xiaohongshu sponsored two phenomenal variety shows, namely "Idol Trainee" and "Creation 101". The two top variety shows brought super high exposure to Xiaohongshu, and Xiaohongshu users entered the spurt growth stage.

In addition to oral broadcast, insertion and logo, Xiaohongshu also invited trainees to come to Xiaohongshu to release notes and open a voting channel in the APP. From the data point of view, the diversion effect of the program broadcast for three consecutive months is extremely obvious.

The audience of the two variety shows are actually potential users of Xiaohongshu, especially women. They are keen on star hotspots and fashion trends. Xiaohongshu successfully acquired these potential users through the precise variety show. These users are of high quality and high activity. They posted articles on Xiaohongshu to share their love beans and spit out the competition system, which improved the overall activity.

At the same time, posting and sharing in voting rules can increase the number of votes, which actually improves the activity and retention rate of users.

After the end of the activity, the trainees continued to use Xiaohongshu to record their lives and publish their daily lives, which continued to attract fans. Fans would like to praise and comment on the trainees’ notes and buy the goods planted by the trainees, which improved the activity and retention rate of Xiaohongshu.

4.3.2 User Transformation & User Communication

1) Differentiated e-commerce live broadcast

With the popularity of Taobao’s e-commerce live broadcast, Li Jiaqi, Viya and other anchors constantly set a record for the transaction amount, and Xiaohongshu also started to conduct e-commerce live broadcast, trying to get the latest traffic bonus of the platform on the live broadcast track.

In 2019, Xiaohongshu tested the e-commerce live broadcast, and the enterprise model student "Perfect Diary" made a new product debut in Xiaohongshu live broadcast. The new products were quickly snapped up, and the powder rose by 100,000 people one week after the live broadcast. In April 2020, the live broadcast was officially launched and began to be open to all creators in the platform.

The next day, Xiaohongshu announced the 3 billion traffic and targeted support plan on the second creator’s open day, hoping to normalize the live broadcast. Xiaohongshu, which has always emphasized style and quality, also pursues a differentiated live broadcast form. The live broadcast is based on the core advantage content notes, mainly sharing and chatting, and the atmosphere with goods is more inclined to emotional attributes.

On the one hand, it improves the user’s activity and conversion rate through live broadcast, realizing the realization of the platform, and on the other hand, it also realizes the retention of outstanding creators by realizing the realization.

2) "Creator 123 Plan"&"Campus Big Player"

In the past two years, Xiaohongshu has launched activities such as "Creator Open Day", "Creator 123 Plan" and "Campus Big Player" to carry out the "Million Creator Support Plan" for creators who love to share their lives, aiming to help content creators improve the quality of notes and productivity, hoping to cultivate and retain excellent content producers through various incentives, so that creators and content can release greater influence, precipitate private domain traffic for creators, and provide diversified commercialization roads.

At the same time, attract more users to join the little red book to complete the purpose of word-of-mouth communication.

After the above analysis, we analyze the advantages and disadvantages of Xiaohongshu from three aspects: content operation, activity operation and household operation.

In terms of content operation, high-quality UGC content dissemination and community communication are the key points of Xiaohongshu’s success.

At present, Xiaohongshu has tens of thousands of notes in various hot topics such as fashion, skin care, travel, fitness, food, film and television, etc. The note list page made by high-quality creators gives people the most direct beauty enjoyment through exquisite filters and designed photos or small videos.

Xiaohongshu guides topics according to hot spots and user preferences, and encourages users to discover new content. Users can browse and share their life experiences on Xiaohongshu, and at the same time, they can complete a one-stop shopping experience from planting grass to placing orders.

On the other hand, the presence of more and more stars and KOL makes all kinds of commercial implants and soft articles appear in Little Red Books. The original intention of content creators to publish notes is no longer good recommendation, but commercial promotion, so users gradually become cautious about notes and have some doubts about the authenticity of the content.

For ordinary content creators, many people are also worried that the massive admission of star KOL will change the positioning of "Little Red Book" in a subtle way, and the style will gradually become the trend of "showing off wealth", so creators and staff of Little Red Book need stricter control and more accurate algorithms in content review.

Xiaohongshu’s achievements are largely due to the creativity of the event. At present, Xiaohongshu has established two festivals of its own label-"6.6 Anniversary Celebration" and "Red Friday". In addition, the platform often combines hot spots or self-made hot spots to carry out creative activities marketing, such as fresh meat express and linkage draft variety show.

Both online and offline activities have been well received, and the daily activity and new registrations during the activities are more eye-catching. In the next step, Xiaohongshu will launch cross-border cooperation with tourism, and also look forward to the next explosion point created by Xiaohongshu.

In terms of user operation, the users of Xiaohongshu are mainly divided into two categories: content producers and ordinary users.

For ordinary users, Xiaohongshu has established a user growth rating system, encouraging users to share life fun, publish notes, and communicate socially in the platform to become creators and produce high-quality content, thus forming a virtuous circle;

For content producers, the creator training system of the platform allows users to continuously produce high-quality content, and at the same time, it brings huge traffic and hot spots to the platform, and then users can cooperate with brands to realize traffic realization, thus ensuring the operation of the platform.

Despite this, Xiaohongshu is still under pressure in user conversion, and creative activities can often bring short-term profits to the platform, but once the popularity passes, the sales volume of the platform will return to the previous level.

Although Xiaohongshu’s "community+e-commerce" model realizes the closed-loop of user behavior, its commercial realization is not satisfactory, and its popularity and reputation do not seem to match the market share. In the end, it is because users have not changed the shopping mode of "planting grass on Xiaohongshu and pulling grass on other platforms", especially the "fake goods" that broke out in recent years have had a certain impact on Xiaohongshu’s reputation.

At the same time, with the increasing number of competitors on the social e-commerce track in recent years, the market expansion space is limited, and many APPs with overlapping functions are gradually launched, such as Tik Tok and Aauto Quicker, which focus on short video socializing, Netease Koala Shopping, a community-based shopping app integrating sharing and shopping, etc. Their rise has caused a large-scale shift in users’ attention, which will make Xiaohongshu lose a group of users to a certain extent. How to complete traffic construction and user maintenance in the industry with many giants will be the focus of Xiaohongshu’s consideration.

Judging from the data in October 2020, Xiaohongshu ranked first in the dating APP section of iResearch data community, and the number of independent devices is still rising, which is in the leading position in the industry.

Little Red Book has gradually developed into a comprehensive platform of community+e-commerce from the initial PDF travel shopping strategy, with the number of users exceeding 300 million. The content of this "book" of Little Red Book has become richer and richer, and more and more users have written it.

As the first batch of community+e-commerce products, Xiaohongshu identified the target users at the beginning of the product, fully met the needs of users, and successfully realized the integration of two seemingly weak modules through marketing activities, realizing the logical self-consistency of the product and the closed loop of user behavior within the product.

• The e-commerce industry is already in the Red Sea competition, and users don’t seem to buy the e-commerce platform of Xiaohongshu, and there is still much room for improvement in traffic liquidity;
• Faced with the same type of content community or social e-commerce APP that is rising, how can Xiaohongshu maintain its position and maintain its relationship with users?

6.2.1 Strengthen the connection between content and e-commerce, and constantly explore the integration of content community and e-commerce platform.

Realize the intercommunication between seller’s comments and notes, place the product link at the appropriate place on the note page, or attach the sharing notes of star KOL to the product page to enhance the user’s impression and trust; Invite the official flagship store to settle in and improve the variety of goods.

On the basis of the original REDelivery international logistics system, a mature supply chain system and a perfect management system are established to support its e-commerce platform and ensure the authenticity of goods; At the same time, establish a supervision and audit mechanism, conduct regular spot checks, remove inferior products in time, and do a good job in after-sales service.

6.2.2 In terms of user maintenance, we should adhere to the tonality of the product itself and ensure the high quality of the core content.

Increase the reward function of high-quality content, give more direct ways to prove creative ability and get more economic encouragement for high-quality content; Establish a hot list of little red books similar to Weibo Hot Search and Zhihu Hot List, inform users of current trends, improve users’ immersion time, and thus increase users’ stickiness.

New user incentive mechanisms, such as daily sign-in reward, watching live broadcast time reward, shopping reward, sharing reward, etc., will enable users to get incentives not only from spiritual and emotional aspects, but also from material benefits, and these rewards can be used for cash deduction in e-commerce sectors such as welfare agencies, thus forming a cycle.

Xiaohongshu has developed from an unknown APP to a national-level software in just six years. Behind this is the creation and efforts of the founding team. "Three points rely on innovation and seven points rely on hard work." In the future, Xiaohongshu will provide more interesting community games to meet more needs of users, and expect Xiaohongshu to write his own wonderful.

　

This article was originally published by @ 京京京京京京京京京京京京京京京京 is a product manager. Reprinting is prohibited without permission.

The title map comes from Unsplash and is based on CC0 protocol.

Everyone knows that Tik Tok is very popular, and live broadcast with goods can make money. Do you know about online celebrity, an e-commerce company in Tik Tok? Let’s take a look at Tik Tok’s ranking of online celebrity with goods together with Xiaobian.

In 2019, Tik Tok is still actively promoting the realization of e-commerce in Tik Tok. Following the list of good things in Tik Tok, Tik Tok officially launched the list of sales of talents recently, which has become the focus of Tik Tok operators. At present, the most popular people who carry goods in Tik Tok are: pomelo cici sauce, Li Jiaqi, Natiguli, Hao Fan, Ye Gongzi, Spicy Lai, good geophysicist and so on.

Even during the epidemic, many cities and roads were closed; However, the live broadcast of Devil Li Jiaqi was repeated after the festival. The live broadcast lasted for 3 hours, watched by 1,600 w+people, with 26,000 boxes of snail powder, 300,000 packs of washcloths and 150,000 bottles of Red Earth liquid foundation, all in seconds. Li Jiaqi, a lipstick brother, revealed in an interview that since January 2019, he has already entered 7 figures in a month by bringing goods through live broadcast;

Undoubtedly, live broadcast with goods has become a popular fried chicken for "selling goods". Live broadcast’s unique timely interaction, hunger marketing, transparent consumption scenes and all-round sensory impact make live broadcast with goods effectively promote the conversion rate and turnover of e-commerce and improve the efficiency of traffic realization.

Interesting content+real-time two-way interaction+the lowest price of the whole network+trust guarantee, and the consumer demand of users is stimulated.

Live broadcast helps e-commerce to change from "goods and people" to "people", and the relationship between anchors, goods and consumers is getting closer and closer.

The anchor sells people and explains to users, and users pay attention to and understand the products because they like an anchor, which enhances the exposure of products and then stimulates the purchase behavior.

The above is the 18183 Xiaobian’s ranking of Tik Tok e-commerce in online celebrity and Tik Tok in online celebrity. I hope it will help you.

Long-term recruitment of anchors: male or female, cheerful personality, talent and expertise are preferred, and network hosting experience is preferred. Novice Xiaobai can also do it. The company provides free training and arranges the live broadcast time and content according to personal ability. The strength of the company supports the application for anchor popularity and ensures the traffic in the live broadcast room.

,

Tik Tok dry goods

Why should the guild be added to the live broadcast?

Want to realize short video? Add MCN!

　　BEIJING, Jan. 13 (Xinhua)-The violent attack on Capitol Hill in the United States not only raised eyebrows in the international community, but also triggered an "earthquake" in American politics. In the chaos, Nancy Pelosi, the speaker of the US House of Representatives who was re-elected in early 2021, continued to "pursue Trump" and received much attention.

　　This 80-year-old female politician of the Democratic Party has made Trump "three axes" and "hard and hard". What role will she play in the new season of "The Storm of Capitol Hill"?

　　The office was broken into and the computer was lost in the riot … …

　　Pelosi made "Three Axes" hard on Trump.

　　On the 6th, the day of the riots in the US Congress, although Pelosi left the Capitol through the emergency passage like other members, her office was broken into by protesters.

　　The door of the office was violently knocked down, protesters proudly took photos on her desk, staff had to hide under the desk for hours, the mirror in the room was broken, a work computer was stolen, and the podium was removed and put into online auction … … Trump supporters seem to regard Pelosi as a "punching bag."

　　Nowadays, the violent riots have stopped and Biden is about to take office. For Democrats such as Pelosi, the time to "calculate the general ledger" with Trump has already begun. In order to completely end Trump’s political life, Pelosi offered three tricks!

　　The first move: send an ultimatum to Burns.

　　A few days ago, Pelosi said that the House of Representatives will introduce a resolution on the 11th, demanding that Burns "convene and launch the cabinet, and use the 25th Amendment of the Constitution to declare that the current president cannot exercise his functions and powers".

　　However, this appeal of the House of Representatives failed to be agreed by all members, and a Republican congressman voted against it. Therefore, the House of Representatives will discuss and vote on this on the 12th local time. As the Democratic Party controls the House of Representatives, this vote is expected to be passed.

　　Burns, on the other hand, has a day to consider whether to comply with the appeal of the House of Representatives.

　　It is widely believed that Burns will not take action to remove Trump’s presidency. Therefore, Pelosi has also prepared a second trick — — Congress impeached.

　　The second measure: advance the impeachment procedure.

　　On the 11th, the US House of Representatives formally proposed a resolution to impeach President Trump, accusing Trump of "inciting rebellion".

　　Pelosi and others said that if Burns is unwilling to remove Trump, the House of Representatives will vote on the impeachment resolution on the 13th EST.

　　Trump’s time in the White House is running out. Congress impeached him again at this time. Although he could not be driven out of the White House in advance, it was not meaningless. As a former president, Trump can still be impeached.

　　Once the impeachment is successful, in addition to leaving a stain on Trump’s political career, it may make him unable to run for public office again.

　　The third measure: stare at the nuclear button and launch a public opinion offensive.

　　In addition, Pelosi also launched a public opinion offensive and questioned Trump’s mental state several times.

　　In a letter to her Democratic colleagues, Pelosi specifically stated that she would "prevent an insane president from using nuclear weapons". She said: "This insane president is too dangerous. We must take all measures to protect the American people from his psychological imbalance attack on the United States and democracy."

　　On the 10th, in an interview, Pelosi added: "The people in charge of our government administration are crazy, insane and dangerous."

　　In fact, this is not the first time Pelosi has confronted Trump. From the investigation of "TongRumen" to the impeachment of "TongWumen"; From sticking Trump’s funds to build a border wall to tearing Trump’s congressional speech; It can be said that Pelosi is one of Trump’s strongest political opponents.

　　Her methods are ruthless and her style is tough. How was such an American politician tempered?

　　From housewives to the third person in American politics

　　How do senior women play "power games"?

　　According to the British Broadcasting Corporation (BBC), Pelosi, who officially entered American politics at the age of 47, completed the identity transformation from a housewife with five children to the first female speaker in the United States in 20 years. Among them, I have to mention her family background.

　　— — Born into a political family

　　Pelosi was born in Baltimore, Maryland, USA in 1940. She was the youngest of seven children. Different from many people, Pelosi’s family has a strong political color. Her father and a brother have both served as mayors, and her mother is also keen on political activities.

　　Perhaps influenced by the family atmosphere, Pelosi attended the Democratic Party Congress when she was 12 years old, and also chose political science when she went to college. In 1961, she also attended the inaugural ball of then US President John F. Kennedy.

　　However, after graduating from college, Pelosi did not go into politics directly, but chose to marry a banker and become a full-time wife.

　　— — Step into politics

　　In 1976, Pelosi began to dabble in politics. At that time, she used her personal connections to help California Governor Brown win the Maryland presidential primary. After that, she "took off" all the way in the state’s Democratic Party and took the top spot in the state’s party.

　　In addition, after moving to San Francisco with her husband, Pelosi also met Phillip Burton, a California Congressman, an "important person" in her political career.

　　It is reported that after Berton’s death, he passed on his position to his widow Sarah. Before Sarah died of cancer, she expressed the hope that Pelosi would take over the position.

　　At this time, Pelosi’s children went to college, and she also decided to concentrate on politics. As a result, she raised $1 million in seven weeks, held 100 family gatherings, and won a special election in 1987 to become a federal representative.

　　— — Reach the peak

　　With a keen political sense, Pelosi rose rapidly within the Democratic Party. In 2001, Pelosi ran for the minority supervisor of the House of Representatives (the second chair of the Democratic Party in the House of Representatives) and won by a narrow margin. A few months later, she was promoted to be the leader of the Democratic Party in the House of Representatives.

　　When the United States invaded Iraq in 2003, Pelosi was one of the most famous and public opponents at that time. This position paid off in 2006 — — Democrats won control of the House of Representatives for the first time in 12 years.

　　Therefore, Pelosi was elected as the Speaker of the House of Representatives by the Democratic Party in 2007, becoming the first woman in American history to hold this position.

　　According to reports, the Speaker of the House of Representatives is not only the power core of the US Congress, but also the second "heir" of the US President and the "third person" in American politics. In addition, the House of Representatives is also in charge of the "money bag" of the US government. No wonder some media said that Pelosi was the "most powerful woman" in Washington.

　　Became Speaker of the House of Representatives for four times.

　　How to play Pelosi’s new season play?

　　On January 3, 2021, local time, in the 117th Congress of the United States, Pelosi led the Democratic Party, won the House of Representatives election with a narrow majority of 216 votes to 209 votes, and was elected as the Speaker of the House of Representatives for the fourth time.

　　At this point, Pelosi, who is over eighty years old, has set another record — — Become the oldest speaker of the House of Representatives in American history.

　　It is worth noting that the BBC analysis said that in the next term, Pelosi will not sit back and relax, but is likely to encounter a huge political test.

　　In the next two years, how to help Biden’s government’s legislation pass smoothly in the House of Representatives is a top priority for Pelosi. However, in this House of Representatives election, Pelosi leads her opponent with only 7 votes, and her advantage is very weak. A little wavering will make Biden’s government’s efforts to implement policies difficult.

　　In addition, Pelosi also faces many challenges, such as being questioned by her age, severe epidemic situation, and bridging differences within the party.

　　"She has to find a way to turn her weak majority seat into sustained action," BBC reporter Seckel said.

　　What role will Pelosi, who looks like scenery, play in the new season of "The Storm of Capitol Hill" after the 2020 American election? (End)

In recent years, artificial intelligence technology represented by deep learning and reinforcement learning has expanded from engineering fields such as language translation, image recognition and industrial automation to economic and financial fields such as intelligent production, intelligent agriculture, intelligent logistics, macro-economic monitoring of big data, and quantitative investment and research, which can be said to be widely used.

Artificial intelligence technology has the inherent advantage of dealing with high-dimensional data, and can avoid many limitations of traditional analysis methods by means of representation learning, value function approximation and feature selection, and obtain better prediction and decision-making effects. In order to make artificial intelligence technology achieve satisfactory prediction and decision-making results, researchers often need to invest a lot of data resources. This technical feature makes data resources a key factor of production. With the popularization of big data, intelligence, mobile Internet and cloud computing, artificial intelligence technology, as the underlying technology to provide information products and services, is also the key to the gradual transformation of industrial economy to digital economy.

　　What is the artificial intelligence algorithm?

　　Artificial intelligence algorithms can be roughly divided into supervised learning, unsupervised learning and reinforcement learning. Among them, supervised learning learns laws from human experience through continuous training programs (models). In this kind of machine learning, researchers will constantly adjust model parameters by marking data to achieve learning purposes. Similar to parents will show their children different colors, sizes and even kinds of apples, and teach children to know "never seen" apples. This is the purpose of supervised learning: out-of-sample prediction.

　　Unsupervised learning enables the machine to extract features directly from the existing data and compress the information for other tasks through training programs. Like traditional principal component analysis, high-dimensional features can be approximated by low-dimensional vectors. For example, we can use principal component analysis technology to compress pictures to save storage space. Therefore, this kind of machine learning algorithm does not need previous experience, and is also called unsupervised learning.

　　Of course, the relationship between unsupervised learning and supervised learning is not contradictory to each other, and we can also use semi-supervised learning algorithm for data with partial labels. For example, the recently popular antagonistic neural network — — We can use this algorithm to learn a series of Oracle Bone Inscriptions, so that it can generate a number of "Oracle Bone Inscriptions" which is enough to confuse the false with the true, but never represents any meaning, which is equivalent to a calculation program that "paints a tiger as a tiger" but doesn’t know it is a tiger.

　　 In addition, reinforcement learning is different from the above (none, half) supervised learning algorithm. Reinforcement learning is an extension of dynamic optimization, while (none, half) supervised learning is closer to statistics. Reinforcement learning can maximize the cumulative benefits of intelligent programs by making them constantly interact with the environment and adjusting the decision parameters (processes) of intelligent programs. Reinforcement learning is the machine learning algorithm closest to human decision-making process, which is similar to letting an agent perceive the world infinitely and quickly, and optimizing its decision-making process through its own failure or success experience. In this process, computer programs do not need teachers so much. Of course, intensive learning cannot be completely separated from supervised learning. For example, AlphaGo is a computing program trained by means of intensive learning, but in the first stage of AlphaGo training, researchers used a large number of human players’ chess manuals for AlphaGo to imitate learning, where human experience is similar to that of teachers; However, in ZeroGo, an upgraded version of AlphaGo, imitation learning has been completely abandoned.

　　 In order to make artificial intelligence algorithms universally applicable, we often need a lot of data, computing power and effective computing algorithms. A large amount of data is equivalent to hiring a knowledgeable teacher to guide the computer program, and high computing power will give the computer program the ability to learn knowledge faster. An important direction in the field of artificial intelligence research is to continuously develop computing algorithms that can make more effective use of existing data and computing power, which is equivalent to providing better learning methods and paths for computer programs. Therefore, data annotation, cloud computing, chip design and algorithm development are the core parts of the artificial intelligence industry.

　　What impact does artificial intelligence technology have on social economy?

　　 In fact, artificial intelligence technology originated as a discipline in 1950s, for example, McCarthy and others, the "father of artificial intelligence", proposed artificial intelligence in 1950s; The decision tree model originated from 1950s to 1960s, while the neural network model and Q-learning reinforcement learning algorithm, which are widely used at present, originated from 1980s. However, if artificial intelligence technology wants to reach the accuracy of human decision-making, it needs a lot of training (experience) data and high computing power, so it was not until 2000 that artificial intelligence technology was able to achieve leap-forward development.

　　With the blessing of a large amount of data and high computing power, some artificial intelligence technologies can replace humans to make large-scale accurate decisions, and also replace more and more manual jobs. Judging from the current impact, on the one hand, the application of machine learning has indeed replaced some traditional labors, resulting in the labor crowding-out effect: automated robots tend to make the production process unmanned, natural language processing technology can better complete most of the translation and even information extraction, and machine learning algorithms can even more accurately characterize the properties of small molecular compounds, thus reducing the labor and time consumption required for large-scale repetitive work to some extent.

　　 On the other hand, like previous technological revolutions, the rise of machine learning has not only improved social production efficiency, but also created new jobs for society. Since the birth of the industrial revolution, steam turbines have replaced grooms and coachmen, spinning machines have replaced textile workers, wired telephones and wireless telegrams have replaced postmen, and electronic computers have replaced hand-operated computers, saving a lot of manual calculations. However, it should be noted that every scientific and technological progress has not caused a large number of social unemployment, but will change the original social production organization structure and produce new formats by improving the production efficiency and technological innovation of traditional industries. Scientific and technological progress not only changes the production technology of industrial enterprises, but also changes the work content of traditional industries, resulting in new job demands.

　　Like any other technological innovation, machine learning technology has different degrees of influence on different industries and different positions. For those who are engaged in production processes, the impact of machine learning is undoubtedly subversive. However, for those positions that need overall planning, innovation and interaction, machine learning can not make a significant impact at the current stage.

　　In addition, we also need to realize that artificial intelligence algorithms still cannot reach the level of "intelligence". Any technology is accompanied by security risks, and so are artificial intelligence algorithms. For example, most supervised learning algorithms do not have a clear logic generation process, which not only prevents researchers from effectively interfering with the algorithms, but also makes artificial intelligence algorithms less robust in the training and prediction stages. To give a simple example, in a classification algorithm, if we change a pixel on a three-inch cat photo, it may make the computer algorithm identify the cat as other items. This kind of practice is called reverse attack and involves artificial intelligence technology risks.

　 　 　 　Just like other emerging industries in the early stage of development, due to the lack of early supervision, some enterprises will make improper use of their early advantages in data, computing power and algorithms, leading to the abuse of artificial intelligence technology, monopoly operation of some head enterprises, disclosure of private data and even enterprise operation risks caused by over-reliance on algorithm decision-making, which are the application risks and derivative risks of artificial intelligence technology.

　　Therefore, how to develop and lead this strategic industry has become the top priority at present — — We need to think about how to give full play to the social bottom function of the government during the period of intelligent economic transformation, and how to standardize the operation of the private sector when its computing power and scientific and technological level exceed those of the regulatory agencies.

　　What are the advantages of the revolution with intelligent technology?

　　Strengthen investment in research and development, coordinate industry development, achieve core industry leadership, and grasp the dominance of artificial intelligence technology.Artificial intelligence has become a basic core field related to national security and overall development. At present, although the development of artificial intelligence in China is generally upward, there are still many problems in basic research, technical system, application ecology, innovation and development. Therefore, taking interdisciplinary and application transformation as the starting point to drive basic research in the field of artificial intelligence, increasing financial investment in related research, optimizing expenditure structure, and implementing tax incentives for enterprises investing in basic research will all help to coordinate the development of the industry. Focusing on strengthening the originality and leading research in the core areas of artificial intelligence (such as algorithms and chips) can better grasp the dominant position of artificial intelligence technology.

　　Pre-oriented, professional and flexible industry and technology supervision can better regulate the development of the industry and create a good digital environment.On the one hand, the artificial intelligence industry will have negative effects on monopoly, diversification, privacy and ethics. Therefore, the implementation of the underlying algorithm supervision can effectively prevent artificial intelligence-related and derivative risks such as opaque automated decision-making and privacy violations. On the other hand, the current development of artificial intelligence industry is in the explosive period of technological innovation and industrial growth. While bringing development dividends to the social economy, the flexibility of its application forms and associated formats also means that the regulatory framework and ideas should be adjusted accordingly, so as to further play the dividends brought by technological progress. In addition, we need to equip a more professional industry supervision team, empower artificial intelligence supervision with artificial intelligence technology, standardize the artificial intelligence industry in a pre-position, specialization and flexibility, and flexibly formulate the supervision framework and implementation norms according to the actual development conditions of different artificial intelligence industries, so as to reduce unnecessary obstacles faced by the development and application of artificial intelligence technology, create a good digital environment, and further build the core competitiveness of China’s artificial intelligence industry.

　　Deeply integrate the real economy, develop the digital economy and explore new formats.As the core technology in the development of digital economy, artificial intelligence technology can effectively transform data production factors into actual productivity. The improvement of production efficiency and the change of production paradigm brought about by the deep integration of intelligent technology and real economy are important driving forces for China’s macroeconomic transformation and upgrading. Therefore, deep integration of the real economy should be a major goal of the development of the artificial intelligence industry. Exploring new formats and developing new models based on artificial intelligence technology, promoting the transformation and upgrading of traditional industries, accelerating the cross-regional flow of production factors, integrating market players, and smoothing the economic cycle at home and abroad are also the inevitable needs of fully basing on and giving full play to the advantages of China’s entire industrial chain and laying out industries with digital economy advantages.

　　Give full play to the market initiative and realize the simultaneous production, learning and research of artificial intelligence industry.The long-term healthy development of artificial intelligence technology is inseparable from a good market environment and industrial support. Micro-subjects can effectively smell business opportunities, and market economy has comparative advantages in exploring new formats and exploring new models. However, as a typical knowledge-intensive industry, the artificial intelligence industry needs a lot of research and development work and trains a large number of professional and technical personnel in the early stage. Universities and research institutes have comparative advantages in personnel training and technological innovation, and are important core forces in the artificial intelligence industry chain. Therefore, taking market demand as the leading factor, organically combining enterprises, universities and scientific research institutions, we will form complementary synergy in functions and resource advantages, and provide basic support for the development of the intelligent industry. Taking economic benefits as the starting point, we should mobilize the enthusiasm of scientific and technological personnel in colleges and universities, promote the transformation of scientific and technological achievements into real productive forces, and create a healthy and sustainable development ecology of artificial intelligence industry.

　　Improve the social security system and promote the system of individual development and skills training and re-employment.With the application of large-scale machine learning technology, the subjective initiative, individual innovation and overall thinking ability of the labor force are extremely important to social and economic development and personal development. However, there is still a technical gap between the traditional labor supply and the emerging labor demand — — The traditional labor force is not qualified for the job demand of emerging industries. Under this background, how to effectively promote the re-employment system of individual development and skills training, effectively bridge the technical gap, and how to adjust the social security system to make it more applicable to cross-departmental retraining and re-employment, to ensure people’s livelihood and to effectively improve social welfare, etc., are worthy of our further thinking and exploration.

　　 　(Author: Wang Xi, a researcher at Peking University Institute of Economics)

On August 9, 2023, Hangzhou Asian Games Organizing Committee released the sample design of paper tickets and electronic commemorative tickets for sports competitions.

The face design of paper tickets for Hangzhou Asian Games revolves around urban cultural connotation, interactive sharing among the whole people, sublimation of Asian Games theme, etc., based on the core graphic "Moist", with laurel yellow as the main color in the core color system "Light Makeup and Heavy Makeup", combined with the silhouette design of Hangzhou landmark attractions such as "Three Tans Printing the Moon" and various competition sports icons, through the cultural collision between history and modern times, it conveys the unique cultural charm of the host city and forms a unified vision with the image of Hangzhou Asian Games.

In order to appeal to the whole people to help the Green Asian Games, Hangzhou Asian Games recommended the use of electronic tickets. Users who purchase electronic tickets can sell tickets on the official website H5 page and the Smart Asian Games One-stop • The electronic commemorative tickets of the corresponding project are extracted from the ticket folder of the ticket service, and the exclusive ticket book is generated, which is convenient for collection, sharing and dissemination. Electronic commemorative tickets can be divided into four types: gold, silver, copper and general, and the winning proportions are 5%, 10%, 15% and 70% respectively. Electronic commemorative tickets and exclusive electronic ticket books are first used in comprehensive sports games held in China, which is a vivid embodiment of the concept of intelligent competition.

A variety of anti-counterfeiting technologies are adopted for the tickets of sports competitions in this Asian Games, which are easy to identify and difficult to copy. At the same time, the intelligent application of technologies such as Internet, big data and blockchain in ticket inspection and ticket anti-counterfeiting is used to provide the public with a new experience of intelligent ticketing. The ticketing blockchain is used to record every node of tickets from production to use. Ticket holders can trace the information through the two-dimensional code of tickets. Paper tickets can be viewed directly by scanning the code, and electronic tickets can be viewed by clicking on the ticket folder details page.

(Headquarters reporter Xia Zhou Jinjian Jiang Wei Liu Yi)

　　Cctv news: 25-2, a U11 football match in Guangzhou, kicked out the volleyball score. Fake ball? Negative competition? Over-age player? One puzzle appeared in front of people.

　　Bring a stunning game to your door.

　　On the afternoon of October 5th, the U11 age group of Guangzhou Yida Golden Autumn Cup National Day Invitational Tournament entered the final round. Before that, the "Guangdong Youth Team" and "Dongshan Xiaoye Team" were both 5 wins and 1 draw, and the final champion will also be produced between these two teams.

　　In the final round, the opponent of the young crop team was the Shawan Blue Lion team, which ranked at the bottom. In the end, the young crop beat the opponent 31-0, leading the second-place Dongshan Xiaoye team by 17 goal difference.

　　The opponent of Dongshan Xiaoye team is Tikitaka team. In the first half, Dongshan Xiaoye once fell behind by 1: 2, but in the second half, the situation changed suddenly and Dongshan Xiaoye team began to score goals in succession.

　　When the score became 15: 2, Tikitaka players even took the ball directly to their own goal after kicking off in the middle circle and hit the post with a shot. This scene of attacking his own goal stunned many people present. "In the end, Dongshan Xiaoye team won by 25: 2, and overtook the young crops team on the goal difference, and finally won the championship.

　　A coach of the young crops team said, at that time, the members of the young crops team cried "in tears". "Their pure world outlook can’t accept this. How can football be played like this?"

　Guangdong qingmiao team

　　U11 children play "fake ball"?

　　Originally, it was not impossible to score 25-2 in the U11 football match. However, it is not normal to concede 24 goals in 30 minutes in the second half. What is even more unimaginable is that Tikitaka players not only played passively in the second half, but also took the initiative to kick the ball into their own goal.　

　　Basically, it can be judged: fake ball.

　　Why do a group of U11 children play fake ball? Was this match-fixing inspired by some people? Who are these people who have poisoned football seedlings since childhood?

　　Young crop coach: The opponent threatened to kill us.

　　"Originally, this was just an exchange event, focusing on happy football. Why do you want to be so utilitarian? Why do you want to fake the ball!"

　　Guan Yuhai, the head and head coach of the Guangdong young crops team, restored the process of the game when interviewed by the media. "The first half of the game was normal, and the second half was completely different." The parents of our players are very angry and have condemned Tikitaka’s "immoral" game behavior. The other side responded, "That’s how we’re going to kill you."

　Dongshan Xiaoye team is the champion of this competition.

　　Grandpa Dongshan: I refused to play fake ball at first.　

　　Since the "match-fixing incident" was exposed, Dongshan Xiaoye’s players and parents refused to speak out because they didn’t want to be hyped and exposed to the spotlight of the media. Strictly speaking, being a champion in such a shameful way also makes the parents of these players feel ashamed. "In fact, we refused to play fake football from the beginning." A parent A, who did not want to be named, said this in an interview with the media on the evening of the 9th.

　　According to parent A, before the game started on the afternoon of the 5th, someone in Tikitaka suggested to the parents of Dongshan Xiaoye that he would lose the game on purpose, so that Dongshan Xiaoye would win the championship, in order to prevent the champion from falling into the hands of Guangdong young crops.

　　"Of course, we hope that our children can win, but not in this way. If we want to win, we will win in an upright manner. This is also the concept we have been instilling in our children." Parent A said that although they refused to fake the ball together, the opponent’s release of water was beyond their control. "How the opponent kicks is their business, and we only ask the children to be themselves."

　　What hatred? What hatred? Revenge with "match-fixing"

　　According to media follow-up investigation, Guangdong Young Beavers recalled two players they had trained from Evergrande Football School and R&F Football School before the competition. In addition, due to the holiday, Dongshan Xiaoye and Tikitaka teams are not led by coaches, but by parents.　

　　In the view of the young crop team coach, these two things have become the fuse of the "match-fixing" storm.

　　In the direct confrontation between the young crops team and Tikitaka team, Tikitaka lost 2-4. After losing, they complained to the organizing committee that the No.28 player of the young crops team was "the wrong goods", and this player was the player recalled by the young crops from Evergrande Football School. In addition, in the match between young crops and Dongshan Xiaoye, a member of the young crops team hit a parent of the Dongshan Xiaoye team who was watching the game while clearing the clearance, which almost triggered a conflict between the two sides.

　　In the view of the coach of the young crops team, the "match-fixing" between Grandpa Dongshan and Tikitaka is a "grudge" between parents.

　　"The most important thing about this accident is that the two teams have no coach to lead the team, so it will cause such a big storm. I hope everyone can learn the lesson of this matter. " He said.

　　At present, the parents of the Tikitaka team have not been interviewed by the media. What purpose is hidden behind the match-fixing is still unknown.

　　Guangzhou Football Association made a heavy penalty.　

　　On October 9th, the news of match-fixing in Guangzhou U11 alerted the China Football Association. On the morning of the same day, Ceng Dan, director of the National School Foot Office of the China Football Association, called the Guangzhou Football Association to inquire about the situation and demanded that the match-fixing incident be strictly investigated.

　

　　On the morning of October 10th, Guangzhou Football Association convened some news organizations to hold a briefing meeting in the office of the Municipal Football Association, so that the organizer could introduce the situation and regulations of this Golden Autumn Cup competition, and three related teams could also state the situation. Finally, the Municipal Football Association explained the situation of the competition and put forward suggestions for handling it — — Guangzhou Yida Football Club violated regulations and was stopped from registering with Guangzhou Football Association for three years. "Tikitaka" was banned from participating in the competition organized by Guangzhou Football Association and was disqualified. "

　　　Reviews from netizens

　　　@ Nobody-Li Zenglu: China faked the ball and grabbed it from the doll. . .

　　　@ Bu2ma: This is more desperate than losing to Syria.

　　　@ 中中中中中中 ours: Why do some people behind it need it? They are still children!

　　　@ Xiao _48592: If China Football is a broken tree, at first I thought it was a problem with the branches, but later I thought the roots were broken. Now I know that the land where the trees were planted is broken!

　　　@ 京京京京京京: fish begins to stink at the head.

　　　@MARONGDI: The shady youth football is the real nightmare of China football.

　　Football in China has been poisoned by match-fixing more than once. Nowadays, some parents even instigate their children to play match-fixing for the sake of being quick, which is not only shameful, but also sad. Is this the original intention of parents to send their children to the football field?

　　For a long time, the number one enemy of youth football is utilitarian football. Too blind pursuit of achievements has killed many football talents in the cradle of youth training. Haven’t you learned enough? Take this as a warning and create a fair, just and "clean" football environment for children.

Title: Branching can promote the formation of flower buds in cherry trees.
Text:

The purpose of cherry tree branch pulling in spring is to improve the overall illumination, ease the branch potential of the tree, increase the amount of short branches, promote the formation of flower buds, and prevent the fruiting parts from moving out. The time to pull branches is best completed after the sap flows and before germination. Pay attention when pulling branches, pull straight, and don’t bend into a bow.

Young trees must pay attention to the strength of pulling the main branches, which must be kept above 60 degrees, and the side branches should be pulled to 90 degrees, so that they are easy to branch out and become flowers after budding. The rope for pulling branches should be tied with soft plastic rope or cloth strips, and the binding parts should be adjusted frequently to avoid overflowing the trunk and causing glue to die the tree.

　　The summer has arrived, and the summer in Chongqing has not passed yet. For many girls who love beauty, midsummer means the crucial stage of losing weight in a year. In order to make themselves wear skirts without a trace of fat, many girls choose to go on a diet to lose weight. If you don’t eat, you can’t stand it. If you eat, you are afraid of getting fat. All kinds of fruits have become the most common meal replacement food for them to lose weight. But you may not think that some fruits may make you lose weight and gain weight.

　　Community fruits shop

　　Every day, there are customers who put fruit into contemporary meals.

　　Liu Hemiao, 23, lives in Dapingzheng Street, Yuzhong District. On the afternoon of August 21, she called the fruit shop downstairs, "Help me cut half a watermelon, and I’ll get it later." Every two days, Xiao Liu will let the fruit shop leave half a watermelon for himself.

　　The clerk of the fruit shop will cut the pulp of the watermelon bought for Xiao Liu and put it in two plastic boxes, which is her dinner for the next two days. "Generally, half a watermelon weighs about 7 pounds, which sounds a lot, but it’s all water, and you can still eat it, which is just right for losing weight." Watermelon for dinner to lose weight, Xiao Liu has insisted on it for more than a month, but the effect is not obvious. "I lost 3 pounds, I think it’s not bad. Anyway, I don’t exercise."

　　In fact, there are not a few people who lose weight with fruit instead of dinner. In this fruit shop under Xiaoliujialou, there are several old customers who, like Xiaoliu, choose different fruits for dinner to lose weight. "Some customers come to buy fresh fruits every day, buy several kinds at a time, and buy a little of each." Ms. He, the clerk, said.

　　Although they are all fruits to lose weight, everyone’s methods are different. Maggie Zhou, who lives in the same community as Liu Hemiao, eats some meat and pasta accidents every morning, and uses fruits for lunch and dinner. "One catty a day, at least three kinds of fruits."

　　On August 21st, Maggie Zhou set himself the fruits of pitaya, Cui Tao and bananas. Ms. Qian, who goes to the fruit shop every day to buy fresh fruit contemporary meals, will choose fruits that are not so sweet, such as white-hearted pitaya and small tomatoes. "I will not choose watermelons, grapes and bananas. The sugar is high and the calories are high. The more I eat, the fatter I get."

　　Hospital nursing specialist

　　Some fruits have higher calories than meat, and fruits lose weight before meals.

　　Is it really useful to eat fruit for dinner to lose weight? "Fructose contained in fruits can also cause the accumulation of fat in the body. Replacing dinner with fruit may not be able to reduce weight and body fat. Moreover, the nutritional components of fruits are single, mostly water and sugar, and a small amount of vitamins and protein fiber, but the trace elements such as calcium, iron and zinc required by normal metabolism of the human body cannot be satisfied. " Experts from the Nutrition Department of Daping Hospital said.

　　According to experts, eating fruit is really beneficial to lose weight, but it can’t completely replace dinner. "Actually, eating fruit before meals is more conducive to losing weight. Many of the nutrients in most fruits are water-soluble. Eating before meals is easier to be digested and absorbed by the stomach, and it is easy to feel full, which can help suppress appetite for people who want to lose weight. "

　　"On the other hand, the choice of fruits is also very important. Some fruits have higher fat content than meat. If you choose these foods for contemporary meals, it may be counterproductive. Avocado, which is regarded as a holy product to lose weight, has a higher calorie index than pork, with 143 calories for 100 grams of lean pork and 160 calories for 100 grams of avocado. At the same time, the fat content of avocado is as high as 15%-30%. "

　　For people who lose weight, fruit can’t replace vegetables. Experts suggest that no matter whether the fruit is sweet or not, the daily consumption should be controlled at 200 -350 grams, and the intake of vegetables should reach 500 grams, and different types should be changed.

　　Chongqing morning post upstream journalist Shi Heng

8 tips for running no matter how far you are! Learn in 3 minutes, easily run for 10 kilometers, and the fat reduction effect is particularly good!
It’s not easy to make content, thank you for moving your hands, like+collection support! Let’s talk about it next!
Pre-run skills:
17 minutes full, and exercise 30 minutes after meals.
Don’t eat greasy and indigestible things before running! To avoid hypoglycemia, a cup of black coffee and two slices of whole wheat bread are good choices!
2 Warm-up skills before running
Remember to collect the 6 moves you must do before running, and the national team is also using them!
A. Walking around the thigh
B. Hold your legs while walking
C. Hip abduction during marching
D. Hold your head and touch your knees while moving.
E. Raise your legs during the journey
F. Kicking after moving.
3 Running shoes selection skills
Remember this formula! The choice of BMI<24 is lightweight cushioning running shoes; 24<=BMI<=28 Choose heavy running shoes; If BMI>28, don’t run, you need to lose weight before running!
I wore Anta Hydrogen Run 4.0 today and just finished 10 kilometers! Run very lightly! I want to recommend it to boys and girls with normal weight!
Running skills:
4 jogging for the first 2 kilometers (a better way to lose weight: Tolek running+maximum aerobic heart rate running)
Recommend two professional running methods, you can run more effectively and reduce fat better!
A. Tolek runs for 1 minute, runs fast, and jogs for 1 minute.
B. Maximum aerobic heart rate Keep your heart rate below 180- your age when running.
5 Breathing skills
Keep breathing in two steps and breathing in two steps when running, and you will find it easier and more carefree!
6-step frequency technique
Keep the pace frequency of the first runner between 170 and 180, and you will save more effort! A pair of lightweight running shoes will also help you improve your pace!
Post-run skills:
7 run and then walk for 2 minutes.
Don’t stop at once after running! Walking for 2 minutes is good for heart health and slow down the heart rate!
8 stretching skills after running
If you don’t stretch after running, your muscles will be stiff, your legs will be thick and your pain will come! These six must do stretching, remember to put them away!
A. Stretching the front thigh (20 seconds left and 20 seconds right)
B. Stretching the back of thigh (20 seconds left and 20 seconds right)
C. Stretching the front side of the calf (20 seconds left and 20 seconds right)
D. Stretching the back of calf (20 seconds left and 20 seconds right)
E. Hip stretching (20 seconds left and 20 seconds right)
F stretching iliopsoas muscle (20 seconds left and 20 seconds right)
Finally, three suggestions for beginners:
1 Don’t run every day! Otherwise, almost 100% will encounter pain.
Step by step: increase the running volume by 10% every week! Not 5 kilometers today, 10 kilometers tomorrow.
3 wear professional running shoes! Can better protect your ankles and knees.

.0