() F10 data shows that on August 24, 2022 () the main points of the theme have been updated and adjusted:

　　Proposed increase of $1.169 billion to Avita

　　In August 2022, in order to enhance its core competitiveness, strengthen the coordination of industrial chain resources, and accelerate the development of intelligent electric vehicle (SEV) business, Avita Technology, an associate of the company, introduced investors in the Chongqing United Equity Exchange by way of public listing and expansion. Six investors were finally identified. The original shareholders of Avita Technology, Southern Industrial Fund, (), Fujian Mindong, Jiangxi Securities, Chongqing Cheng’an, and NIO waived the right of first refusal. Avita Technology has signed relevant strategic cooperation agreements with the above-mentioned new investors, and plans to carry out strategic cooperation in the fields of sales network support, chip supply guarantee and visual image perception, and intelligent cockpit development to further strengthen the advantages of industrial chain resources. Avita Technology plans to increase its registered capital by 472,241,200 yuan, and Changan Automobile plans to increase its capital by 116,900 yuan. After the completion of this capital increase, the proportion of Avita Technology’s shares held by the company will increase from 39.02% to 40.99%. It is still a joint venture of the company and will continue to be accounted for using the equity method. Based on the financial data of Avita Technology on March 31, 2022, this transaction is expected to reduce the company’s capital reserve by about 100 million yuan, which will not affect the company’s profit and loss.

　　High-end intelligent electric vehicle brand

　　The LUMIN released by the company interprets the new generation of "national boutique scooter" through good-looking appearance, safe configuration and comfortable driving experience. The upcoming C385 is the first mass-produced model of Changan’s new pure electric platform. It realizes soft and hard coupling with forward-looking styling and intelligent technology to meet the needs of users in all scenarios. The company and its partners join hands to deepen cooperation and win-win future, and join hands with Huawei and Ningde Times to release a new high-end intelligent electric vehicle brand – Avita, debuting the first model Avita 11. In 2022, Changan high-end brand Avita will launch the first high-end intelligent electric SUV, dedicated to meeting the needs of automobile consumption upgrade and promoting the transformation of intelligent electric vehicles. It will create leading products from six aspects: styling design, battery life and performance, fast charging, intelligent driving, emotional intelligence and smart ecology.

　　UNI series, CS series new products

　　In 2022, the company released three products of the UNI series. The UNI-V has restored the concept design of the coupe, equipped with the unique electric rear wing of the same class, electric hatchback door, large-size sports tires, and equipped with a new UNI smart driving cabin, high-level intelligent driver assistance system and APA6.0 remote intelligent parking. It aims to give users a unique sense of advanced sports and future technology, redefining "DREAMCAR for young people". The listed UNI-KiDD is the company’s first mass-produced model equipped with the Blue Whale iDD hybrid system. Under NEDC conditions, the pure electric cruising range is 130 kilometers, and it is also equipped with a wealth of intelligent technology configurations to meet the needs of users in a variety of vehicle scenarios. In the second half of the year, another hybrid model will be launched to deepen the hybrid market segment, strengthen its occupation, and accelerate the transition to electrification and electrification. The company’s listed second-generation CS75PLUS is equipped with a new generation of Blue Whale engines, all Aisin 8AT, and is equipped with intelligent W-HUD, IMS intelligent interaction system, APA5.0 remote control valet parking system, IACC full-speed intelligent cruise system, 12.3-inch dual screen and other fully upgraded tomorrow’s intelligence, bringing strong power experience and intelligent travel companionship, dedicated to meeting users’ core demands for compact SUVs. It is expected that two CS series models will be launched in the second half of 2022, which will be continuously optimized through internal and external accessories, performance improvement and intelligent technology configuration upgrades to enhance product competitiveness.

　　The subsidiary plans to introduce capital increase entities such as Ningde Times

　　In November 2021, Avita Technology, a subsidiary of the company, took the asset appraisal report as the basis for pricing, and introduced Ningde Times, Fujian Mindong, Chongqing Chengan, two Jiangxi certificates, Southern Assets, and Southern Industrial Fund as the investment entities of this capital increase and share expansion to participate in the capital increase, and Changan Automobile participated in the capital increase by non-public agreement. The capital increase and share expansion will be carried out in cash, and Changan Automobile plans to increase its capital by 50 million yuan (waiving the right to increase the capital in the same proportion). CATL plans to increase its capital by 769.6 million yuan. After the completion of this capital increase, the registered capital of Avita Technology Company will increase from 288 million yuan to 117,222.26 million yuan. Changan Automobile’s shareholding ratio will be diluted from 95.38% to 39.02%. CATL holds 23.99%. Fujian Mindong holds 5.00%. Chongqing Chengan holds 19.01%. Two Jiangxi Securities hold 1.87%. Southern Assets holds 8.73%. Southern Industrial Fund holds 1.25%. Nio Co., Ltd. (referred to as "NIO") did not participate in the capital increase, and the shareholding ratio will be diluted from 4.62% to 1.13%. Avita Technology Company is committed to building China’s independent high-end national brand and realizing its industrialization. In order to enhance development vitality, improve operational efficiency, accelerate the integration of new energy vehicle industry chain resources, and continuously expand the development space of the industry chain, this capital increase and share expansion involves the introduction of external resources for equity diversification reform, and ultimately realizes the smooth transformation of Avita Technology Company.

　　Smart driving and vehicles to everything

　　The company continues to build intelligent products with leading performance, and the "Beidou Tianshu" plan has been effectively implemented. In 2021, the APA 6.0 remote intelligent parking system will be released, which supports automatic location finding within a range of 30m, remote parking is controlled through mobile phones, and the parking accuracy of small parking spaces has reached the industry’s leading level. Mass-produced AR navigation, four-screen linkage, gesture control, track mode, intelligent welcome and escort, and more than ten industry-leading smart cockpit and intelligent vehicle control functions will bring users an excellent car experience. At the same time, Changan accelerated the construction of intelligent core capabilities of "core device map nuclear cloud network day", established a forward-looking technology research institute to carry out cutting-edge technology research such as chip design, crowdsourced maps, artificial intelligence, etc., and built a Changan automobile intelligent computing center to support intelligent driving and vehicle to everything services. On this basis, the first Changan Automotive Science and Technology Ecological Conference was held, and together with industry partners, the next generation of intelligent vehicle super digital platform SDA will be the first to realize the service-oriented central ring network architecture in 2023.

　　Cooperate with Huawei, Ningde Times, etc. to build smart car brands

　　On November 14, 2020, the company released the "Changan Changan – Changan Automobile Brand Day" activity on the CCTV financial channel. Changan Automobile, Huawei, and Ningde Times announced that they would jointly build a high-end smart car brand and publicly release the intelligent architecture "Ark Architecture" for the first time.

　　Intelligent innovation

　　Changan Automobile has released its intelligent strategy – "Beidou Tianshu" plan, which aims to transform from a traditional automobile manufacturing enterprise to an intelligent travel technology company. With the "4 1" action plan as the driving force, it has opened a new chapter in the transformation of Changan Automobile. Cooperate with Tencent, Huawei, (), etc., to build an intelligent automobile industry alliance. The new CS75 is launched with APA4.0, achieving the first mass production of L2-level intelligent driving in China; the L3-level limited autonomous driving technology has been engineered and entered mass production development. 55 new CS55s are equipped with L3-level autonomous driving technology, completing the world’s "largest autonomous vehicle cruise" and successfully challenging the Guinness World Record. L4-level autonomous driving has achieved the first demonstration operation in China and is in the leading position in the industry.

　　Entering the automotive aftermarket

　　Chongqing Changan Automobile joint stock company, Jilin Province Long-term Industrial Group Co., Ltd., and Nanjing Runli Automotive Parts Co., Ltd. have jointly signed the second brand spare parts joint venture cooperation agreement to establish a new joint venture company. The joint venture company will bring together the superior resources of brands, customers, supply chain, logistics and distribution channels, and provide quality and cost-effective second brand spare parts products and services to long-aged car owners in a market-oriented mechanism to build an automotive service platform and officially enter the automotive aftermarket.

　　Established a shared travel company with Tencent, Alibaba, etc

　　The company signed an agreement in Nanjing to jointly invest and establish a Nanjing Linkage Equity Investment Partnership (Limited Partnership) (tentative name, final name shall be subject to the name approved by the Industrial and Commercial Registration Authority, hereinafter referred to as "Linkage Partnership" or "Partnership") with Ning, FAW, Dongfeng, Tencent, Segali, Ali, Wuxi Feiye, Rongxun, Nanjing Hengchuang and Nanjing Linkage Bank, with a total share of 9.76 billion yuan. Among them, Changan Automobile subscribed 1.60 billion yuan. This partnership only invests in travel companies and does not engage in other businesses. The travel company is jointly funded by the three major central enterprise automobile groups and the leading companies in the Internet, finance, retail and other industries. The project aims to create a networked and shared "smart travel new ecology", providing the public with high-quality, high-safety, high-efficiency travel and a more pleasant lifestyle as the starting point, and is committed to becoming the most trusted travel service enterprise in China. While helping Changan Automobile cultivate new kinetic energy and explore new models, the travel company also plays a positive role in stimulating the traditional vehicle business. It will enrich and improve the Changan automobile ecosystem, enhance Product Research & Development, improve the brand power of Changan Automobile, and help Changan Automobile transform and develop.

　　Intelligent technology, new energy technology

　　Enhanced intelligent labels, APA5.0 with CS75PLUS launched in China, and L4-level autonomous driving based on 5G was put into demonstration operation, becoming the first Chinese brand. The first WeChat car version appeared at the Smart Expo, and joined hands with Tencent to create the "strongest cross-border CP". After 8 years, the global R & D center with a total investment of 4.30 billion was officially put into use, marking the official arrival of the R & D 4.0 era of "open sharing and global collaboration". Significant progress has been made in the financing and development of new energy, and the capital increase and mixed reform of new energy technology companies have been completed. Fuel cell vehicles appeared at the Smart Expo. Release with completely independent intellectual property rights, international first-class, domestic pioneering high-tech products – Changan smart core, fuel cell, battery safety and other core technologies have achieved phased results, new energy technology company UK hydrogen fuel cell technology innovation center inaugurated, the future will focus on hydrogen fuel cell vehicle power system integration and control technology, is building a fuel cell power system platform, new energy products are increasingly abundant, pure electric SUVE-Pro surprise listing, E-Rock debuted at the Guangzhou Auto Show.

　　Intelligent Low Carbon Travel Technology Company

　　The company’s main business covers the R & D, manufacturing and sales of complete vehicles (including passenger cars, commercial vehicles) and the R & D and production of engines. At the same time, the company actively develops new businesses such as mobile travel, automobile life services, new marketing, and power exchange services, and accelerates the exploration of industrial finance, used cars, and other fields, in order to build a more comprehensive industrial ecology and transform into an intelligent low-carbon travel technology company. The company always adheres to the mission of "leading automobile civilization for the benefit of human life", adhering to the concept of "energy conservation, environmental protection, and technological intelligence", vigorously develops new energy and intelligent vehicles, and is committed to leading automobile civilization with technological innovation, and strives to provide customers with high-quality products and services. After years of development, the company now owns Changan Automobile, Auchan Automobile, Kacheng Automobile and other independent car brands, and produces and sells joint venture brand models through joint ventures Changan Ford and Changan Mazda. It has launched a series of classic independent brand models including CS series, Yidong series, UNI, Auchan series, Shenqi series, etc. The joint venture has a new Focus, Forrest, Ruiji, Explorer, Adventurer, Aviator, Onxella, CX-5, CX-30 and other well-known products. At the same time, it has created Yidong EV, Benben E-star, CS55E-Rock and other new energy models, which are well received by the market and consumers.

　　On August 25th, Bentley Motor presented its latest product lineup at the 2023 Chengdu International Automobile Exhibition. The flagship masterpiece of the brand ultra-luxury SUV adds a longer wheelbase. The elegant version leads three elegant models including Bentley Feichi Elegant Edition and Continental GT Elegant Edition, as well as Tianyue models, which gather in Rongcheng. The Bentley Speeding Plug-in Hybrid Mulliner version was also exhibited on the same stage. As the most energy-efficient model of the brand to date, it explained the extraordinary ambition of Bentley brand to lead the ultra-luxury travel mode in line with the sustainable concept.

　　Kim Airey, executive general manager of Bentley Motors in China, Hong Kong and Macau, said, "Southwest China is one of the most important regional markets for Bentley brand in China. In May this year, we unveiled the second official authorization center and a brand-new city exhibition hall in Chengdu. In the future, we will continue to fulfill our commitment to the China market, bring a richer product lineup, excellent service and extraordinary experience to China customers with unique tastes, and work together to explore more possibilities for sustainable ultra-luxury travel and lifestyle. "

　　At this auto show, the luxury booth of Bentley Motors is not only used to showcase the brand luxury cars, but also to create an extraordinary space with brand style for customers. The brand-new design and exquisite details inspired by the brand’s iconic elements add modern aesthetic style. Bentley Home, which highlights the design genes of Bentley brand, is full of luxury style.

　　Tim Yue Long Wheelbase Yadu Edition: Leading the Concept of Healthy and Pleasant Travel

　　As the brand’s ultra-luxury flagship masterpiece, the Tim Yue Long Wheelbase Edition is based on the feedback from customers in China, which is one of the examples of Bentley brand’s extraordinary products tailored to meet customers’ highest expectations. While demonstrating the elegant demeanor and extraordinary bearing of Bentley, it meets the healthy, comfortable, relaxed and pleasant travel needs of China customers with luxurious and comfortable driving experience.

　　Based on the second-generation Tim Yue model, the wheelbase of the Bentley Tim Yue Long wheelbase version and the rear row of the cockpit are extended by 180 mm, which has a cockpit space that is superior to peers and a driving experience with both performance and comfort. Bentley Diamond Illumination is introduced for the first time, which organically combines leather veneer made by craftsmen with lighting aesthetics to create a pleasant cabin atmosphere.

　　The Yadu version further optimizes the cockpit design, with the world’s first technology and exclusive configuration, including more spacious and transparent cockpit space, Bentley Airline Seat Specification, new negative ion air purifier, the lowest cockpit noise in its class, etc., to achieve a quiet and luxurious travel experience and explain the brand’s healthy and pleasant travel concept to China customers.

　　Bentley Aviation Seat Suite is the most advanced car seat so far, with 22-way adjustable function, and the world’s first automatic temperature sensing and relaxing massage function, which can help drivers and passengers to maintain the optimal body temperature while minimizing the fatigue during the journey.

　　The appearance of the exhibition car is painted in Havana with 22-inch ten-spoke painted wheels. The vertical waterfall grille design has both elegant charm and awe-inspiring visual effects. Hotspur leather is widely used in the interior, and the unique logo, inlaid ornaments and embroidery of Yadu version with the word "Azure" run through the body and interior design, showing elegant and meaningful aesthetic style.

　　Continental GT yadu edition: recreating modern magic carpet

　　In 2023, the Bentley Continental GT model celebrated its 20th anniversary. This model, which has created a new market segment for ultra-luxury sports travel cars, has extraordinary significance across the times in the modern development history of Bentley cars, showing a harmonious aesthetic feeling that combines stunning design, surging power, comfortable driving and ingenious craftsmanship.

　　Continental GT Yadu Edition introduces exclusive configuration to ensure that regardless of the length of the journey, drivers and passengers can enjoy a relaxed and comfortable journey, just like "a magic carpet with a modern feeling enough to control a long journey". Seats are the foundation of driving comfort and control, and all Bentley Yadu models are equipped with Front Seat Comfort Specification as standard. Bentley Dynamic Ride is the highlight of Continental GT Yadu Edition. The 48V active anti-roll control system can reduce bumps and make travel easier and more comfortable. At the same time, it comes standard with a traveling specification including a driver assistance system, which can easily cope with complex and changeable road conditions and weather.

　　The Continental GT Yadu model, which appeared at this auto show, was decorated with the appearance of Kingfisher, which was created by Mulliner, the personalized customization department of Bentley Motors, and was eye-catching and unique. The interior uses the color collision of Linen and Brunel blue, and with the Piano Black panel, it shows the elegance and dignity of European GT cars.

　　Bentley Speeding Plug-in Hybrid Mulliner Edition: The Latest Masterpiece in the Course of Brand Sustainable Development　

　　Bentley Speeding Plug-in Hybrid Mulliner is by far the most energy-efficient Bentley model with the best fuel economy. It is equipped with a 2.9-liter V6 gasoline engine and an advanced motor, which is both luxurious and powerful. With a comprehensive cruising range of more than 805 kilometers and an electric cruising range of more than 41 kilometers, the car is enough to meet the needs of customers for a luxurious and long-distance lifestyle that conforms to the sustainable concept.

　　Mulliner models are the pinnacle of their own cars, with a large number of exclusive details made by hand, using high-quality traditional materials and technological innovation materials. The Bentley Speeding Plug-in Hybrid Mulliner on display is painted with Kong Quelan appearance. The main color of the interior is Newmarket Tan, with Burnt Oak leather, and decorated with gold embroidered badges and welts, showing the consistent elegance of the world’s most outstanding ultra-luxury four-door sports travel car. (Photo: provided by Bentley Motors)

1905 movie network feature "If I have to add a deadline to this love, I hope it will be 10,000 years."This familiar classic line is not an exaggeration to describe the feelings for "Journey to the West".

No, 28 years after "Journey to the West" and 6 years after "Journey to the West", Zhou Xingchi chose to reconnect with the theme of Journey to the West and will supervise the production of the animated film "Monkey King".

Regarding this new film, what we currently know is that it will be produced by Netflix, created by Oriental DreamWorks, and directed by Oscar-nominated director Anthony Starkey. Yang Bowen, Xu Weilun, B.D. Huang, etc. will lead the all-Asian dubbing lineup, and will be launched online on August 18, 2023.

The movie’s synopsis reads: "Monkey King" is an action-packed family comedy about a monkey and his powerful golden hoop, who team up on an epic adventure as they confront gods, demons, and dragons and confront their greatest enemy: the monkey’s self.

Whether it is the typical Hollywood story framework or the indescribable Monkey King shape, this animated version of "Monkey King" has set off a storm of public opinion on the Internet, and it has also made people sweat for Xingye.

From "Journey to the West" to "Journey to the West to Conquer Demons" to "Monkey King", after 28 years and 5 works, what is left of the "love of my life"? What are the things that Stephen Chow and Journey to the West have to say?

1995

"I have a soft spot for Journey to the West, it has so much material and imagination," Zhou Xingchi explained his obsession with "Journey to the West".The 1995 "Journey to the West" series also became one of the milestones in his film career.

He recalled that when he brought the script to Zhou Xingchi, the latter’s first reaction was excitement. "As soon as he said that he would play Sun Wukong in the Journey to the West, he was very happy."

The two hit it off immediately. Although the official screenwriter was Liu Zhenwei, many of the lines and passages came from Zhou Xingchi’s design. "Journey to the West" also became the first shot after the establishment of the color star film company invested by Zhou Xingchi.

The top actors, well-known directors and star cast, did not expect to wait for the double failure of the box office and word-of-mouth. The best situation in Hong Kong only recovered the cost, and the box office of the co-production in the mainland was even bleak, almost nothing. This also directly led to the closure of Chow Xingchi’s color star company.

Mr. Liu said that Mr. Chow was disappointed at the time, but never blamed him. Instead, the two of them integrated this emotion into the creation of "Night of the Soul." Mr. Chow’s character thinks he is a genius, but in the eyes of the outside world, he is completely "crazy."

"At that time, everyone said he was reckless and uneducated, but I knew he was thoughtful, but he was too advanced for others to catch up."

"The Night of the Soul"

Fortunately, the audience didn’t keep Stephen Chow waiting for too long. Two or three years after the film was released, it began to quietly become popular in the mainland. From word of mouth among college students to the loop of the movie channel, it made mainland fans rediscover this once dusty classic.

If everyone has a Hamlet in their heart, then everyone also has a Journey to the West in their heart.

Scholars and film critics regard it as a classic of postmodernism, one after another parsing out symbols and metaphors that Zhou Xingchi himself did not understand.

In his childhood, the post-80s and 90s generation remembered "only you", "Bodhi ancestor", "invisibility talisman" and other nonsense jokes, competing to imitate and repeatedly reminisce.

But in the eyes of more "crazy men and women" who are trapped in love, in "Journey to the West", what they see is their own shadow.

They are the supreme treasures, and they are also Zixia or Bai Jingjing. Those unreasonable first loves, true loves that are later realized, and the past that cannot be returned, all follow the dialogue, and finally turn into a tear in my heart.

"I didn’t understand the meaning of the play at first, but I’m already a character in the play."

Especially the most classic line, "If God could give me a chance to do it again, I would say’I love you ‘to that girl. If I have to add a deadline to this love, I hope it is 10,000 years!"

Zhou Xingchi recalled that this line was born on the bus in Xi’an, a reflection of his personal emotions at that time, and contained the most sincere emotions in the seemingly outdated dialogue.

Perhaps this is the charm of "Journey to the West", which deconstructs the classics in a nonsensical way, subverts the tradition, and reaches a spiritual resonance with the audience beyond time and space.

2013

"You shot Journey to the West, why did you shoot again?"

"I just can’t think of anything else to shoot, hahahaha!"

In an interview during the promotion period of "Journey to the West to Conquer Demons," Zhou Xingchi responded to the question of "fried cold rice" in a playful way. This also became the most asked question before and after the film was released.

Different from the situation of "Journey to the West", "Journey to the West" has received a warm response from the market as soon as it was released, with a total box office of 1.247 billion, ranking the box office champion of the year.

But at the same time, the film has caused a lot of controversy in word-of-mouth. Some people say that this is another love letter written by Stephen Chow to Journey to the West, while others bluntly say that this is a nonsense money-making farce.

Everyone has the right to choose whether to buy this emotional killing or not. But whether it is style or theme, we can clearly see the continuation and innovation of "Journey to the West" for "Journey to the West".

Stylistically, Stephen Chow has returned to his signature nonsensical comedy, but pushed it in a darker and crueler direction.

In the story, "Journey to the West to Conquer Demons" and the subsequent "Fighting Demons" are more centered on the main story of the original novel, which can be regarded as a return from the drama to the main story. However, in the treatment of the four Tang monks and apprentices, it subverts and challenges traditional cognition like "Journey to the West".

In terms of thematic expression, Zhou Xingchi once again wrote a love beyond life and death, and on the other hand sublimated it to a higher dimension of universal beings.

Whether it was the process of Tang Sanzang moving from "little love" to "big love" or the three monsters moving from "demons" to "Buddhas", Zhou Xingchi’s dialectical thinking about the good and evil of human nature and his outlook on life.

Just like the line said: The love of all beings is love, there is no difference between big and small. Only when you have pain can you know the true pain of all beings. Once you are attached, you can let go of your obsession. Once you have been concerned, there is no concern.

Whether it is "Journey to the West" or "Journey to the West to Conquer Demons", Zhou Xingchi’s feelings for "Journey to the West" are not only reflected in his love for the characters in the story, but also in his personal emotions and life insights injected into countless details.

For example, in "Journey to the West to Conquer Demons", Zhou Xingchi changed the classic "10,000 years" line to "10,000 years is too long, just love, now";

He also added the deeply rooted "Love of My Life" to the Mandarin lyrics "Once upon a time, until now, love is still there", so that fans who are familiar with him can feel the deep feelings hidden in it.

In a famous interview, Zhou Xingchi also directly responded to the deep meaning of his lines: "Ten thousand years is indeed too long, don’t wait so long, there is something to do immediately." "If I can do it again, don’t be so busy."

No matter in terms of creation or emotion, "Journey to the West" undoubtedly has a special significance for Zhou Xingchi. But for a wider audience, every time a new work is launched, there is still a controversy of "emotional hype".

For example, in 2017, he supervised and wrote "Journey to the West to Cry Demons", although the box office rose steadily compared to the previous work, its reputation fell sharply.

Perhaps in the hearts of "passers-by", they have already paid back the movie tickets they owed to Lord Xing and "Journey to the West" for those years.

Going back to the animated version of "Monkey King" this time, it is still unknown how many Zhou elements will be in it, but it will undoubtedly bring a more international story and a more unique "Monkey King".

Zhou Xingchi once said that in his opinion, Sun Wukong has "infinite changes and possibilities," but all changes are inseparable from the same, and sincerity is the ultimate killing skill forever.

　　[PConline Anhui Railway Station Quote]As a typical example of the world’s thinnest machine, Huawei Ascend P7 has a stunning appearance design, both front and rear are third-generation Corning Gorilla Glass, which combines beauty and protection performance. At the same time, it is equipped with a HiSilicon Kirin 910T quad-core processor, has 2GB RAM, and a 5-inch full high definition screen. The running performance is also not to be underestimated. On the occasion of the Mid-Autumn Festival, "Hefei Five Star Telecom" is promoting this mobile phone. Interested friends may wish to call for consultation.

Huawei Ascend P7 Mobile　　picture　　series　　review　　forum　　quote　　Online shopping price　　

　　　

　　　

　　Huawei P7 is an upgraded version of the previous generation P6, with a body size of 139.8 × 68.8 × 6.5 mm and a weight of 124 grams. It is similar in appearance to the P6 design. It is still the style of the aluminum alloy frame and the C-shaped arc design at the bottom of the fuselage, but the material and craftsmanship of the fuselage have changed greatly compared to the previous generation. It is made of glass before and after, and the back case has textured decoration. The screen of Huawei P7 has been upgraded from the 4.7-inch 720P resolution of the previous generation to 5.0-inch 1080P (1920×1080 pixels). The screen frame is 2.97mm. The outer layer of the screen is made of Corning’s third-generation gorilla glass to enhance the scratch resistance. This screen also supports glove mode, which provides convenience for operating the mobile phone in winter. Huawei P7 is equipped with a 1.8 GHz HiSilicon Kirin 910T quad-core processor, with 2 GB RAM and 16 GB body storage space, and supports microSD card expansion; front and rear cameras are 8 million/13 million pixels.

　　Editor’s comment:Huawei Ascend P7 adheres to the ultimate fashion and elegance unique to the P6. In terms of appearance design, the combination of metal and glass materials creates a high-texture exquisite craftsmanship, showing the beauty of technology and fashion. Interested friends are welcome to inquire or enter the store to buy. At that time, Pacific Computer Network will enjoy more discounts.[Return to Anhui Branch to view more]

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On July 20th, singer Hua Chenyu appeared in Shanghai to unveil his wax figure at Madame Tussauds Shanghai.

On the day of the event, Hua Chenyu celebrated the 8th anniversary of his debut with fans, listened to the fans’ hearts and thanked the fans for accompanying him all the way. At the same time, Shanghai Dusha also created a month-long "Mars Philharmonic Carnival" pop-up band on the stage of the music district.

The wax figure of Hua Chenyu replicates the shape of Hua Chenyu at the concert through gorgeous performance costumes, domineering expressions, and passionate singing with a microphone in hand.

Speaking about the styling of his wax figure this time, Hua Chenyu admitted that the action on his wax figure was selected from his concert. "The concert is a very free stage, and my state is also the most relaxed, comfortable and natural. The shape of the concert is more like myself, more free, and I hope the fans will feel at home when they see it."

At the scene, Hua Chenyu interacted closely with his wax figure, posed in various handsome poses, and held himself intimately. At the press conference, Hua Chenyu, who played musical instruments, was also very cool. Hua Chenyu also said more than once that what he wanted to do most was to hold a concert.

When it comes to his wish for the second half of the year, Hua Chenyu said: "Seeing the enthusiastic support of fans, I hope to hold a concert this year." Speaking of his wax figure, Hua Chenyu thinks the wax figure is very realistic, like himself, and also assigns a small task to his fans to ask everyone to name his wax figure.

1905 movie network news The film continues to have a strong box office trend, ranking first in the single-day box office for several consecutive days, and the total box office is about to break through the 500 million mark. The film has also been officially released in Hong Kong on July 21. At the Hong Kong premiere, Johnnie To and other well-known filmmakers appeared one after another to wish the film continued the momentum of the mainland box office and achieved great results in Hong Kong.

In fact, apart from the exciting scenes, the tense plot, and the core worthy of further investigation, "Detective War" also has a unique flavor in terms of "joy". In the "Detective Return" feature clip released by the film, it is a wonderful medicine that soothes the nerves of the audience after the film war. In the clip, Li Jun, who plays the "Mad Detective", after returning to the police force, makes many netizens shout "Help" because "Detective has rolled up the police force!"

The movie "Detective War" is directed and produced by a famous Hong Kong filmmaker, supervised by Zhu Shuyi, and joined by Liu Qingyun, Lin Li,,,,,, and many other powerful stars. The film is being screened nationwide!

The genius detective also called on everyone to "roll up"

Liu Qingyun rectifies the workplace laughing and crying audience

At the end of "Detective War", "Crazy Detective" Li Jun finally returned to the police force after a life-and-death battle, became a criminal investigation consultant of O Ji, and was treated with courtesy by the police force and welcomed by all the police. However, his subsequent speech surprised everyone, because he openly said: "None of us are detective, we only need to do our best to investigate the case, and always ask ourselves if we have checked the wrong case!" Then he began to ask everyone "can’t go home, can’t see family, can’t date, can’t watch football, can’t sing K, can’t play games…" Even asked everyone to "can’t watch movies"!

This episode of "The Return of the Detective" made the audience laugh and cry directly, and they all shouted "It turns out that the detective can also be curled like this", "Sir Li himself is a genius, and he has to curl ordinary people, and he is afraid", "The police’s inner OS: Sir Li begged for mercy", and many netizens joked in the comment area: "Can’t watch a movie? Can you still watch" Detective War "?" Many people said that the seemingly neurotic Liu Qingyun in the film was "a little cute" when he rectified the workplace. I didn’t expect that the detective had such a side. Sure enough, "Mr. Liu, a citizen," has excellent acting skills.

The Hong Kong premiere of "Detective War" was attended by all the stars

Johnnie To Hong Jinbao appears on the movie platform

It is reported that "Detective Wars" held a grand premiere in Hong Kong, China on the evening of July 19. Dr. Yang Shoucheng, Chairperson of Emperor Group, and his wife, together with director and producer Wei Jiahui, producer Shao Jianqiu and Zhu Shuyi, as well as protagonists Liu Qingyun, Tang Yi, Wu Haokang, Yang Tianyu, Zhang Wenjie, Beard Tong, Zhu Luoran, Che Wanwan, Liao Jiajue, Grizzly Bear, etc. attended the premiere. The well-known Hong Kong filmmakers To Kifeng, Hong Jinbao and the queen who just won the Hong Kong Film Awards also attended the premiere, and jointly wished "Detective Wars" a good hit in Hong Kong and a big box office sale!

At the Hong Kong premiere, the director Gary Wei also revealed that he had "fallen in love at first sight" with Liu Qingyun, praising Liu Qingyun as an actor who was "unfathomable" and could still surprise him by working together after a few years. When asked if the two would have the opportunity to work together again in the future, Wei Jiahui laughed and said it would depend on Liu Qingyun’s willingness.

The movie "Detective War" is currently in theaters!

Last night, Andy Lau held his second concert in Singapore, and there was still a lot of singing and dancing at the scene. But what was even more noticeable was that at halftime, all the fans began to sing the birthday song. It turned out that today was Andy Lau’s 58th birthday, so the fans had been preparing for a big surprise for Andy Lau.

Andy was also touched by the fans that day, and Andy kept blowing kisses to the fans, and the whole scene was real spectacular. Presumably only Andy can have such treatment, so Andy also sang with the fans at the scene. The scene was really warm and harmonious, so Andy kept blowing kisses to the fans.

Andy Lau’s first concert in Singapore was also quite exciting, and Andy Lau was also moved to tears by the fans at the scene, and began to sob directly at the scene, which made the fans really feel distressed and comforted Andy to be strong, because you have always been accompanied by us.

This time Andy Lau’s "my love" world tour concert can be said to be quite successful. For example, the recent concert in Malaysia was also proposed by female fans on the spot. It can be said that this time Andy Lau really has surprises everywhere. So "my love" is the love that Andy Lau gives to fans, and it is also the love that fans give to Andy Lau.

On Andy Lau’s 58th birthday, the whole concert in Singapore sang the birthday song, and Andy blew kisses. At the same time, Andy Lau also sang classic songs such as "Chinese" at the concert, which made the Chinese fans on the scene excited again. I have to say that Andy is really a well-deserved idol. We also hope that Andy’s concert will be a complete success. Happy birthday.

JAC iC5
New car features: NEDC battery life up to 530km
IPO time: May 10

　　The Jianghuai iC5 is based on Jianghuai’s new 432 platform, and its appearance and shape are similar to the Jiayue A5 on the same platform. Its appearance is very simple and handsome, and the polyline design can be seen everywhere. In terms of size, the length, width and height of the new car are 4770/1820/1514mm respectively, and the wheelbase is 2760mm. The rear of the vehicle is clearly layered, and the opening shape on both sides of the rear insurance echoes the design of the front of the car.

　　The interior of the Jianghuai iC5 uses a black rice color scheme + chrome plating + piano paint trim to bring a good texture. The large central control screen and simple design style enhance the sense of technology in the car a lot. In terms of configuration, the car has 64-color ambient lights, as well as a powerful vehicle to everything car system. Built-in iFLYTEK intelligent voice control, can recognize a variety of dialects, and controls multimedia, navigation, telephone, air conditioning, sunroof, etc., through voice control, and also has car Wi-Fi.

　　In terms of active and passive safety configuration, the JAC iC5 high-end model features intelligent ramp assistance, body stabilization system, ABS + EBD, emergency braking assistance, adaptive cruise, lane keeping assistance, lane departure warning, traffic sign recognition, and more.

　　The new car retains the hatchback tailgate design of the Jianghuai Jiayue A5, which is rare in models of the same class. In addition, the rear air conditioner is out of trend and the rear seats are divided into 4/6 proportions. In terms of power, the Jianghuai iC5 has a maximum power of 204 horsepower and a peak torque of 340 Nm. The acceleration time of 0-100km/h is 7.6 seconds. With a 64.5kWh lithium battery, the NEDC battery life can reach 530km.

Editor’s comment:

　　The appearance of the Jianghuai iC5 is very simple and spiritual, giving people a good first impression, and I believe it will win the favor of young people. Since it is a pure electric car, the cruising range is naturally the focus of everyone’s attention. The official data of the Jianghuai iC5 is 530km (NEDC battery life), which is also good. As for the configuration, it is comparable to the Chinese brand models of the same class, and it is difficult to distinguish between the top and the bottom.

　　In the case of a relatively balanced book strength, the deciding elements also include the texture of driving and interior materials, which can only be evaluated when we get the Jianghuai iC5 test car. For Jianghuai, it is also necessary to set an attractive and competitive price for the iC5 to make up for the weakness of brand recognition.

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Zero run T03
New car features: miniature car/battery life up to 403km
IPO time: May 11

　　As early as April 10, the Zero Run T03 had been on pre-sale. The new car was positioned as a miniature pure electric vehicle, and the appearance adopted what the official called the "curved design aesthetic" style, which looked quite cute. In terms of body size, the length, width and height of the T03 were 3620/1652/1577mm respectively, and the wheelbase was 2400mm.

　　The interior design of the new car is simple, and the central control screen integrates most functions. The Zero Run T03 is quite high, such as facial recognition start system, Leap On smart car system, etc.; and the T03 has the hardware foundation of "3 cameras + 1 millimeter wave radar + 11 ultrasonic radar" and up to 10 autonomous driving auxiliary features, including: APS intelligent parking system, ACC adaptive cruise system, LDW lane departure warning system, LKA lane keeping assistance system, FCW front collision warning system, AEB automatic emergency braking system, etc.

　　In terms of power, the Zero Run T03 is equipped with the Heracles electric drive assembly independently developed by Zero Run, with a maximum power of 55kW (75Ps) and a maximum torque of 155Nm. The battery pack adopts the ternary lithium battery of Ningde era, and the energy density of the battery system is as high as 171Wh/kg. According to the previous declaration information, the battery capacity of the new car is 31kWh and 38kWh, and the corresponding NEDC cruising range is 300km and 403km respectively.

Editor’s comment:

　　The Zero Run T03 is positioned as a mini car. From the perspective of body length (3620mm), it is longer than the Euler R1 (3495mm) and BYD e1 (3465mm). In addition, the slightly square body helps to improve the head space of the second row. So the Zero Run T03 gives people the feeling of a more practical mini car.

　　At present, the Zero Running T03 has started pre-sale, and the pre-sale price after subsidy is less than 80,000 yuan. Surprisingly, its configuration is very awesome, and this level of models equipped with L2-level intelligent driving assistance is indeed rare. At the same time, the new car is also equipped with the Leap On smart car system. Most importantly, its range is enough to complete the task of daily city commuting.

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SAIC MAXUS EUNIQ 5 PLUG IN
New car features: plug-in hybrid model
IPO time: May 18

　　As a plug-in hybrid model, SAIC MAXUS EUNIQ 5 PLUG IN continues the overall shape of the EUNIQ 5, both of which also adopt a new energy design style. The closed air intake grille is embellished with blue elements, and a larger front lip is added under the front surround. The shovel-like shape highlights the movement and looks very fashionable.

　　From the side, the standard MPV style design adds a sense of style to the new car due to the use of a suspended roof. In terms of size, the length, width and height of the new car are 4825/1825/1778mm, and the wheelbase is 2800mm.

"The picture shows SAIC MAXUS EUNIQ 5"

　　In terms of the interior, the new car should still use the pure electric version of the interior layout, equipped with a 7-inch LCD instrument panel and a 12.3-inch floating touch screen, and equipped with "Zebra Zhixing System". The new car offers wireless charging, head-up display, automatic emergency braking, lane keeping assistance, panoramic imaging, panoramic sunroof and seat heating.

"The picture shows SAIC MAXUS EUNIQ 5"

　　Power is the biggest highlight of the new car. The motor of the new 1.3T engine forms a plug-in gasoline-electric hybrid power system, with a maximum engine power of 163 horsepower and a maximum motor power of 82 horsepower. The comprehensive pure electric cruising range is 64km.

Editor’s comment:

　　SAIC MAXUS EUNIQ 5 PLUG IN is a plug-in hybrid model. For many friends, it is undoubtedly a more secure choice at present, without mileage anxiety, and at the same time can be supported by relevant policies. Since it is built on the same platform as the EUNIQ 5 pure electric version, their appearance, interior and even configuration will not be significantly different. Recently, SAIC MAXUS EUNIQ 5 PLUG IN has opened pre-sale, and the new car will launch 5 models. The only suspense is the price.

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SAIC MAXUS EUNIQ 6
New car features: two power versions/power balance
IPO time: May 18

　　The SAIC MAXUS EUNIQ 6 is based on the SAIC MAXUS MERA intelligent scalable mid-size vehicle platform, which is compatible with pure electric, hybrid, and fuel powertrain layouts.

　　Among them, the EUNIQ 6 PLUG IN (hereinafter referred to as the plug-in hybrid version) adopts a new air intake grille design. The appearance of blue decorative strips emphasizes the new energy identity of the new car. At the same time, blue decoration is also added to the headlight group to highlight. In addition, the new car shape is basically the same as the fuel car, and even equipped with the same 19-inch wheels.

　　The EUNIQ 6 is a pure electric model with a more futuristic feel. The new car has cancelled the plug-in hybrid version of the air intake grille shape, and the design of the full LED headlight group has been continued, resulting in a very fashionable visual effect. In addition, the new car will also be equipped with a separately designed low wind resistance rim, and the two exhaust layouts at the tail side have been cancelled, and the chrome decoration design has been changed. In terms of size, the two models remain the same, with a length, width and height of 4735/1860/1736mm respectively, and a wheelbase of 2760mm.

　　In terms of interior layout, the two use the same design. The leather-wrapped interior with stitching process and Alcantara fabric seats enhance the texture of the vehicle, and the 12.3-inch full LCD meter, head-up display and 14-inch center console display are equipped to further enhance the technological atmosphere of the vehicle. The 14-inch central control display adopts touch design and is embedded with Zebra Zhixing Internet System 3.0, which can control air conditioning, music, navigation, sunroof opening/closing, express inquiry, weather inquiry and other functions through voice.

　　In addition, the air-conditioning control area of the new car is also integrated into the central control screen, making the center console appear very simple. However, the new car does not cancel all physical buttons, and there are necessary driving auxiliary features around the shift lever.

　　It is reported that SAIC MAXUS EUNIQ 6 will also support SAIC MAXUS’s C2B intelligent customization mode. In terms of configuration, it also provides panoramic sunroof, 64-color ambient light, electric tailgate, mobile phone wireless charger, etc. In terms of safety configuration, it provides panoramic surround view system (360-degree panoramic image + transparent chassis system), parking sentry mode, tire pressure monitoring, DRS driver identification system, and supports Face ID to start the vehicle, driver fatigue reminder, in-car environment remote monitoring, etc.

　　In terms of power, the EUNIQ 6 PLUG IN is equipped with a plug-in gasoline-electric hybrid system composed of a motor of SAIC GM’s 1.3T engine. The maximum power of the engine is 163 horsepower, the maximum power of the motor is 82 horsepower, and the comprehensive pure electric cruising range is 62km.

　　The EUNIQ 6 will be equipped with a motor with a maximum power of 177 horsepower and a peak torque of 310 Nm. The power battery is a ternary lithium battery provided by Ningde Times, with a battery capacity of 70kW · h. It has the latest generation of battery heating management system and battery management system, supports fast charging mode, and has a range of 510km under NEDC comprehensive operating conditions.

Editorial comments:

　　SAIC MAXUS EUNIQ 6 can be seen as a main force for SAIC MAXUS to enter the new energy market, as a medium-sized SUV. Thanks to the generalization of the MERA platform, the new car has adopted a more mature design style. Judging from the upcoming version, the pure electric version and the plug-in hybrid version have a double insurance feeling. For SAIC MAXUS, in addition to the strength of the product itself, it is necessary to quickly improve the brand’s recognition among consumers, which takes time to accumulate.

"The number of 48-hour bookings exceeded 20,000."

　

On November 19th, Extreme Krypton Motor released the above data, once again refreshing the pure electric market record with "extreme Krypton speed".

　

At the Guangzhou International Auto Show in 2023, the first pure electric luxury car, Krypton 007, made its debut, and the pre-sale started at the same time. The pre-sale price started from 229,900 yuan. Before the launch, the user paid 1000 yuan the intention money to deduct 6,000 yuan, and the pre-sale price started from 224,900 yuan.

　

The whole system comes standard with 800V platform, front double wishbone and rear multi-link suspension, silicon carbide motor and Qualcomm 8295 chip. The total power of front and rear motors is up to 310 kW, and the four-wheel drive model accelerates for 2.84 seconds. ……

　

A series of luxury configurations beyond the same level, Extreme Krypton 007 entered the pure electric luxury car market by breaking the conventional brand-new luxury standards, providing users with more and more novel category choices.

　

Establish a new standard for pure electric cars against Tesla Model 3 and Krypton 007.

　

As the fourth model of Krypton, it is also the first car product to enter the most mainstream market. Based on the insight into the market and users, the appearance of Krypton 007 has chosen a more "advanced" design concept, breaking the status quo of "one thousand cars".

　

By Stefan Sielaff, the former design director of Bentley who joined Krypton two years ago, Krypton 007 reached the best visual point of a luxury B-class car: the length of the car is 4865mm, the width of the car is 1900mm, the height of the car is 1450mm, and the wheelbase is 2928mm, achieving a perfect 1:2 ratio of the height of the yellow gold wheels.

Caption: Extreme Krypton 007. Figure/Enterprise official website

The world’s first double-zone hidden front face design makes the Krypton 007 have a smoother and more recognizable front face. The exclusive clamshell front hatch cover and clamshell tailgate design of ultra-luxury SUV were first introduced into the B-class sedan by Krypton 007, creating the first real suspended roof in its class.

　

Extreme Krypton 007 headlight group uses the world’s largest 90-inch giant screen light strip and 1711 LED light beads, and the brightness can reach 10000 nits, bringing a visual interaction effect with a sense of future technology. The most surprising thing is that the light curtain is independently controlled by 75 high-power chips of vehicle specifications, and the pattern can be presented on the smart light curtain just by drawing on the central control panel with your fingers, which makes Kyk 007 the first smart electric vehicle in the world that can be customized by users, and also allows users to have personalized exclusive labels.

Caption: Extreme Krypton 007 interior. Figure/Enterprise official website

Not only comes with a brand-new image, but also with the powerful performance genes, safety genes, intelligent technology and luxury configuration of the brand, Krypton 007 breaks the rules and establishes a new standard for pure electric cars.

　

In terms of power, Extreme Krypton 007 not only inherits the luxury performance gene of Extreme Krypton 001 FR, but also comes standard with high-performance 800V architecture. The whole system comes standard with front double wishbone and rear multi-link high-performance suspension system, equipped with 800V silicon carbide high-performance rear motor with a maximum power of 310 kW. The fastest acceleration of the rear-wheel drive model is 5.4 seconds, and that of the four-wheel drive model is a record-breaking, with the fastest acceleration of 2.84 seconds (excluding the starting time), which is faster than the 3.4 seconds (excluding the starting time) of the Tesla Model 3 high-performance all-wheel drive version. It has become the fastest accelerating pure electric car of its kind in the world.

　

In terms of cruising range, the cruising range of CLTC, the entry-level model of Krypton 007, is 688 kilometers, and the long-life version is as high as 870 kilometers.

　

With 800-volt high-voltage architecture, 800-kilometer battery life and 800-seat exclusive charging stations, with the absolute strength of three "800", Extreme Krypton 007 will completely eliminate users’ travel mileage and recharge anxiety.

Caption: Comparison between Extreme Krypton 007 and Tesla models.

In the luxury pure electric car market, Tesla Model 3 is an unavoidable opponent of cars of the same price. However, with the consumer’s demand for interior space and comfort, the sales volume of Model 3, which has not been greatly upgraded for 8 years, has declined in recent years, and the sales volume in the third quarter of this year is only one-third of that of two years ago. Based on the insight into the market and users, Extreme Krypton 007 is fully configured, and it is more competitive than Tesla Model 3 in key parameters such as body size, wheelbase and battery life.

　

Create a differentiated competitive advantage and be a "leader" in market segments.

　

Extreme krypton 007 is a concentrated expression of extreme krypton’s soft and hard strength. As a luxury intelligent pure electric brand under Geely Holding Group, Krypton is also continuing to create "Krypton speed".

　

Different from other enterprises, Krypton firmly takes the "third track", that is, "combining the power of giants with pure user thinking."

　

In less than three years since its establishment, Extreme Krypton has successively launched the hunting coupe extreme Krypton 001, MPV extreme Krypton 009, compact SUV extreme Krypton X and super-running extreme Krypton 001 FR, covering the price range of 200,000-800,000 yuan.

　

In 2022, the annual delivery of Krypton exceeded 70,000 vehicles, making it the only brand of mainstream new energy to achieve the delivery target. By the end of October 2023, the monthly delivery of krypton has increased for nine consecutive months. It took only 24 months to start delivery, and Krypton became a luxury pure electric brand with the fastest delivery of 170,000 vehicles, with a cumulative delivery of more than 170,000 vehicles, the only one in the industry with zero spontaneous combustion, which set a new record in the industry.

　

Among them, Kykrypton 001 is the champion of pure electric vehicle sales with a price of over 300,000 yuan, Kykrypton 009 is the champion of MPV sales with a price of over 500,000 yuan, and Kykrypton X is the only China brand in the top ten of compact car sales with a price of over 200,000 yuan.

　

In terms of globalization strategy, in October this year, Krypton signed a pan-European cooperation agreement with BNP Paribas and Arval, which will provide users with financial solutions covering all aspects of travel, all-round leasing business support and insurance services, covering many European countries.

　

In November, Krypton started selling in Stockholm, Sweden, and will be sold in major developed countries in Western Europe next year. In 2024, the European market is expected to increase to 6 countries, and in 2025, it will enter 8 countries, accelerating its March to the global market.

Caption: An Conghui, CEO of Extreme Krypton Intelligent Technology. Figure/Enterprise official website

An Conghui, CEO of Extreme Smart Technology, once said, "If there is no benchmark in the early stage, as a follower, it is not enough to be the same as others. Only by surpassing others can everyone think that you are a little competitive."

　

In creating differentiation, we can’t follow suit. With other car companies, we choose to focus on a large number of similar models in the same field, and seek market differences through the way of "having more children and fighting", and set up benchmark products in different market segments through excellent product strength, which is a very embarrassing product planning concept.

　

After the pre-sale of Krypton 007 started for 30 minutes, the booking volume exceeded 5,000; After 3 hours, the booking volume exceeded 10,000; After 48 hours, the booking volume exceeded 20,000.

　

The release of Krypton 007 not only enriches Krypton products, but also enters the pure electric luxury car market with the product experience of innovating the mainstream car market in the electric age, providing users with more and more novel category choices.

　

Text/Liu Chang

Editor Jiang Fan

Proofread Liu Baoqing

CCTV News:Live e-commerce is a new e-commerce retail model that has developed rapidly in recent years. It has the characteristics of strong interaction, high conversion rate, low access cost, and breakthrough in operating time and space constraints, providing consumers with a richer, more intuitive and vivid instant consumption experience. Relevant experts said that the healthy development of the live broadcast cargo industry, in addition to the industry’s own efforts, is also inseparable from the relevant market supervision.

Relevant data show that by the end of December 2022, there were 751 million webcast users in China. In the first half of 2023, the cumulative live broadcast sales of e-commerce platforms monitored by the Ministry of Commerce reached 1.27 trillion yuan, with about 110 million live broadcasts and over 2.7 million active anchors, which played an important role in promoting consumption, increasing employment and entrepreneurship, and promoting economic growth.

Wu Changhong, chief economist of Hangzhou Municipal Bureau of Commerce:When the anchor is broadcast, it measures whether the goods are liked and recognized by consumers through consumers’ reaction to the anchor. Therefore, the anchor is actually a "touchstone" to understand consumers’ needs. Let enterprises know what consumers like, and also create some new and good products.

The proportion of live broadcast e-commerce in online shopping continues to rise, while the proportion of live broadcast with goods by anchors in online celebrity is declining, while the proportion of store broadcast with brand promotion is increasing. Diversified development enriches and prospers the ecology of live broadcast e-commerce and contributes to the long-term development of live broadcast e-commerce industry.

Qi Yunlan, Deputy Director of Research Office of Market Economy Research Institute of the State Council Development Research Center:Consumers’ behaviors, concepts and consumer groups are constantly iterative, and consumption behaviors and consumption patterns, behaviors and concepts are also constantly developing. Any kind of innovation or a new model must be produced because it has its own competitiveness or is more in line with the requirements of the new era, the new economic environment and the demands of new consumers, so that it can grow, prosper and develop rapidly.

Relevant experts said that at present, the most important thing is how to further standardize the live broadcast e-commerce market, put an end to false propaganda and exaggerated propaganda, protect consumers’ rights and interests, create an honest market environment, enhance the sustainable development ability of live broadcast e-commerce, and better promote consumption growth and expand employment and entrepreneurship.

Qi Yunlan, Deputy Director of Research Office of Market Economy Research Institute of the State Council Development Research Center:The combination of state supervision, industry self-discipline and social supervision, I think, should enable any industry to move towards an increasingly standardized development path.

"Live+"empowers the real economy and stimulates new vitality of consumption

With the rise of live e-commerce in various industries, in recent years, the "talent" who creates content on the short video platform is very popular with consumers. Many industries, scenic spots, villages and other "content talent" have joined the live broadcast, and "live broadcast+traditional industries" have set off a new consumption format.

After graduating from Wu Mengting University, I began to work as a tour guide. At the beginning of this year, she began to try to combine the live broadcast with the tour guide’s explanation and broadcast the explanation in the scenic spot. In two months, the number of fans reached more than 4,000.

Anchor Wu Mengting:For you, it’s more efficient, and it won’t be so blind for the tourists who come. They have already got an understanding of (the destination) through my live broadcast room.

In a scenic spot in Shangrao, Jiangxi, the person in charge told the reporter that after the live broadcast was launched, some "private customization" needs were often received, and the business scope of the scenic spot continued to expand.

Wei Meng, Brand Director of Wangxian Valley Scenic Spot in Shangrao City, Jiangxi Province:After a live broadcast, we can show a variety of product content and experience projects to the audience in a down-to-earth manner. The audience perceives trust in online interaction, which can’t be satisfied by other forms of advertising and promotion. Therefore, we see that more and more users are diverting from online live interaction to offline tourism consumption.

The interactive introduction of "live broadcast+tourism" in the live broadcast room can directly understand the demands of tourists, thus providing corresponding tourism services and promoting relevant information, and attracting consumers’ participation more directly.

Tourist Ms. Huang:Sometimes the introduction of the live broadcast room is intuitive and interactive, which saves a lot of time to do raiders. I would rather watch the local live broadcast when I travel.

Not only that, the live video broadcast has also been integrated into the development of rural economy.

The video is being filmed by the Gaoji family in Huanghualing Village, Wushan Street, Wangcheng District, Changsha, Hunan Province. The appearance of short videos has turned this authentic farmer who used to only farm and work into a well-known local live broadcast carrier. The wife is the chef, the mother is the chef, the younger sister is the side dish, and a few special dishes are fried on the spot. The family has a tacit understanding and a happy state, which also allows them to find their own position in the traffic of the Internet. In two years, Gao Jijia’s account released 216 videos and more than 400 live broadcasts, and the appearance of live broadcasts changed their family’s life.

Villagers’ Gaoji in Huanghualing Village, Wushan Street, Wangcheng District, Changsha, Hunan Province;My bigger dream is to drive the agricultural and sideline products (sales) of local small agricultural enterprises and drive these daily incomes of farmers.

With the successful case of Gaoji, the local government also encourages everyone to actively explore new formats and new scenarios under "live broadcast+"and cultivate a number of new accounts. The local government also actively strives for policies for everyone in terms of express logistics, goods with goods, etc., reducing logistics costs and achieving a double harvest of live broadcast and local economy.

Yong Jia, Director of the Network Information Office of Wangcheng District Committee, Changsha City, Hunan Province:Many ordinary people are both producers and sellers. Through the combination of these two businesses, the goal of getting rich for the masses, industrial development and rural revitalization is finally realized.

Nowadays, live broadcast and short video are vivid portrayal of "integration of numbers and reality". With the platform as a link, it pulls both ends of supply and demand and opens up a new "track" for the efficient circulation of industrial products and agricultural products. The data shows that in 2022, the direct or indirect employment opportunities driven by the live broadcast and short video industries exceeded 100 million.